A data profile of the people who buy, follow and care about Sam Raimi in United States — modelled from more than twelve digital signal sources. Sam Raimi has an estimated audience of 1,360,821 people in United States.
The average Sam Raimi fan in United States is 35.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Haven (TV series), Cary Elwes, Oculus (film), with strongest over-indexing on Haven (TV series) (40.35× the country average).
Demographically, the Sam Raimi audience skews more male with an average age of 35.2, and over-indexes on personality traits such as Spirituality, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Sam Raimi fan in United States is more male, around 35.2 years old, with strong Spirituality tendencies and a notable affinity for Haven (TV series).
The key figures that characterise the Sam Raimi profile in United States.
42.4% are female, 57.6% are male, average age 35.2.
| Metric | Value |
|---|---|
| Female | 42.4% |
| Male | 57.6% |
| Average age | 35.2 |
| Estimated audience size | 1,360,821 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 22% | |
| 30-39 | 19% | |
| 40-49 | 17% | |
| 50+ | 13% |
Where the Sam Raimi audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~20K | 1.45× | |
| 02 | California | ~200K | 1.30× | |
| 03 | Washington | ~30K | 1.28× | |
| 04 | Indiana | ~30K | 1.24× | |
| 05 | Michigan | ~40K | 1.22× | |
| 06 | Maine | ~5K | 1.19× | |
| 07 | Utah | ~10K | 1.17× | |
| 08 | Illinois | ~40K | 1.14× | |
| 09 | Colorado | ~20K | 1.12× | |
| 10 | Oklahoma | ~10K | 1.12× | |
| 11 | Massachusetts | ~20K | 1.09× | |
| 12 | New Mexico | ~6K | 1.09× | |
| 13 | Nevada | ~10K | 1.08× | |
| 14 | New York | ~70K | 1.07× | |
| 15 | Alaska | ~3K | 1.05× | |
| 16 | Arizona | ~20K | 1.03× | |
| 17 | Missouri | ~20K | 1.03× | |
| 18 | Minnesota | ~20K | 1.03× | |
| 19 | Kentucky | ~10K | 1.03× | |
| 20 | Montana | ~3K | 1.03× | |
| 21 | Texas | ~100K | 1.02× | |
| 22 | Pennsylvania | ~40K | 1.02× | |
| 23 | Ohio | ~40K | 1.02× | |
| 24 | Idaho | ~6K | 1.02× | |
| 25 | Vermont | ~2K | 1.00× | |
| 26 | Iowa | ~9K | 0.99× | |
| 27 | New Hampshire | ~5K | 0.99× | |
| 28 | Rhode Island | ~4K | 0.99× | |
| 29 | Virginia | ~30K | 0.98× | |
| 30 | Kansas | ~9K | 0.97× | |
| 31 | Nebraska | ~6K | 0.96× | |
| 32 | Tennessee | ~20K | 0.95× | |
| 33 | Wisconsin | ~20K | 0.94× | |
| 34 | West Virginia | ~5K | 0.94× | |
| 35 | Washington, District of Columbia | ~3K | 0.93× | |
| 36 | Connecticut | ~10K | 0.92× | |
| 37 | Arkansas | ~9K | 0.92× | |
| 38 | North Carolina | ~30K | 0.91× | |
| 39 | New Jersey | ~30K | 0.91× | |
| 40 | Maryland | ~20K | 0.91× | |
| 41 | South Dakota | ~2K | 0.88× | |
| 42 | North Dakota | ~2K | 0.88× | |
| 43 | Georgia | ~30K | 0.87× | |
| 44 | Hawaii | ~4K | 0.86× | |
| 45 | Delaware | ~3K | 0.85× | |
| 46 | Florida | ~70K | 0.84× | |
| 47 | Louisiana | ~10K | 0.81× | |
| 48 | Alabama | ~10K | 0.80× | |
| 49 | South Carolina | ~10K | 0.78× | |
| 50 | Mississippi | ~7K | 0.73× |
The strongest cross-interests of the Sam Raimi audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Da Vinci's Demons | Movies & TV | 67.34× | ||
| 02 | The Crazies (2010 film) | Movies & TV | 63.27× | ||
| 03 | Deliver Us from Evil (2014 film) | Movies & TV | 62.43× | ||
| 04 | Lights Out (2016 film) | Movies & TV | 57.03× | ||
| 05 | Shutter (2008 film) | Movies & TV | 56.33× | ||
| 06 | Oculus (film) | Movies & TV | 54.20× | ||
| 07 | Acrimony | Movies & TV | 49.21× | ||
| 08 | Bruce Campbell | Movies & TV | 47.26× | ||
| 09 | Cary Elwes | Movies & TV | 45.56× | ||
| 10 | Hemlock Grove (TV series) | Movies & TV | 41.34× | ||
| 11 | Disturbia (film) | Movies & TV | 41.19× | ||
| 12 | Haven (TV series) | Movies & TV | 40.35× | ||
| 13 | Pet Sematary (film) | Movies & TV | 40.28× | ||
| 14 | Dark Shadows (film) | Movies & TV | 38.64× | ||
| 15 | Dracula Untold | Movies & TV | 36.84× | ||
| 16 | Crimson Peak | Movies & TV | 35.91× | ||
| 17 | The Strangers (2012 film) | Movies & TV | 30.99× | ||
| 18 | Shutter Island (film) | Movies & TV | 21.75× | ||
| 19 | Elizabeth Olsen | Movies & TV | 17.49× | ||
| 20 | Rachel McAdams | Movies & TV | 12.30× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.22× | |
| Extroversion | THRILL | 1.20× | |
| Social Media Usage | JOY | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.88× | |
| Design Affinity | PREMIUM | 0.90× | |
| DIY Mentality | THRILL | 0.95× |
Sam Raimi has an estimated audience of 1,360,821 people in United States, concentrated in California and Texas.
42.4% of Sam Raimi fans are female, 57.6% are male, with an average age of 35.2 years.
Sam Raimi fans show strongest brand affinity for Haven (TV series) (40.35×), Cary Elwes (45.56×), and Oculus (film) (54.2×) over the country average.
Sam Raimi fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Sam Raimi itself, the audience over-indexes on Cary Elwes (45.56×), Oculus (film) (54.2×), Lights Out (2016 film) (57.03×), and Bruce Campbell (47.26×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Sam Raimi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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