Shutter (2008 film) Audience in United States

Shutter (2008 film) has an estimated audience of 1,159,942 people in United States. 52.3% are female, 47.7% are male, average age 44.1. Top regions: California, Texas, Florida. Top brand affinities: Dracula Untold, Crimson Peak, Jeffrey Dean Morgan, Sam Raimi, Autism Awareness.

The average Shutter (2008 film) fan in United States is 44.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dracula Untold, Crimson Peak, Jeffrey Dean Morgan, with strongest over-indexing on Dracula Untold (133.59× the country average). Demographically, the Shutter (2008 film) audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Shutter (2008 film) fans

Demographic split for Shutter (2008 film) audience in United States
MetricValue
Female52.3%
Male47.7%
Average age44.1
Estimated audience size1,159,942

Audience persona

The typical Shutter (2008 film) fan in United States is balanced, around 44.1 years old, with strong Risk Appetite tendencies and a notable affinity for Dracula Untold.

Top regions in United States

Top regions ranked by reach for Shutter (2008 film) in United States
RegionReachAffinity
California168,4641.32×
Texas112,0761.12×
Florida103,0841.31×
New York61,3100.95×
Pennsylvania42,4911.09×
Georgia41,9451.17×
North Carolina40,7371.17×
Ohio38,1411.07×
Illinois35,1570.91×
Virginia33,6551.19×
New Jersey31,7741.08×
Michigan28,5810.94×
Tennessee27,6171.19×
Arizona25,5741.08×
Massachusetts23,6701.04×
Indiana22,0011.04×
Maryland21,8461.1×
Missouri21,2361.14×
South Carolina20,7061.19×
Washington19,6730.85×
Louisiana19,0831.28×
Alabama18,6541.15×
Kentucky17,4111.2×
Colorado17,2760.94×
Minnesota15,2960.92×
Wisconsin14,9260.86×
Nevada13,0481.16×
Oklahoma13,0291.01×
Connecticut12,1251.04×
Utah11,6421.12×
Mississippi11,3321.19×
Oregon10,9160.82×
Arkansas9,8491.03×
Kansas8,4320.92×
Iowa8,3100.87×
West Virginia5,6251.04×
Nebraska4,9920.86×
Idaho4,9100.84×
New Hampshire4,7801.05×
New Mexico4,5810.79×
Hawaii4,1100.82×
Maine3,9530.95×
Rhode Island3,6751×
Delaware3,4581.08×
Washington, District of Columbia3,0680.88×
Montana2,1570.67×
South Dakota1,9030.71×
Alaska1,7070.69×
North Dakota1,6960.71×
Vermont1,6510.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Shutter (2008 film) audience
BrandAffinityCategory
Dracula Untold133.59×Movies & TV
Crimson Peak110.24×Movies & TV
Jeffrey Dean Morgan40.75×Movies & TV
Sam Raimi74.36×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
The Conjuring 249.71×Movies & TV
The Blair Witch Project49.59×Movies & TV
Microblogging12.67×Technology & Electronics
The Purge33.67×Movies & TV
Horoscope13.08×Health
Singer-songwriter5.51×Music & Radio
Boardwalk Empire29.49×Movies & TV
Sleepy Hollow (TV series)56.23×Movies & TV
Werner Herzog35.12×Movies & TV
Income tax13.19×Business & Career
Day trading12.92×Business & Career
Blended whiskey11.97×Food & Beverages
Glam rock19.22×Music & Radio
Grimm (TV series)18.8×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Shutter (2008 film) audience
TraitClusterScore
Risk AppetiteTHRILL2.57
PatriotismCONSERVATISM2.1
Luxury OrientationPREMIUM1.39
ExtroversionTHRILL1.37
TravellingTHRILL1.31
Need for SecurityCONSERVATISM1.22

Worldwide distribution

Worldwide audience distribution share by country for Shutter (2008 film)
CountryShare
United States25.1%
India9.6%
Japan9.3%

See Shutter (2008 film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Shutter (2008 film) have in United States?

Shutter (2008 film) has an estimated audience of 1,159,942 people in United States, concentrated in California and Texas.

What is the gender split and age of Shutter (2008 film) fans?

52.3% of Shutter (2008 film) fans are female, 47.7% are male, with an average age of 44.1 years.

Which brands do Shutter (2008 film) fans like most?

Shutter (2008 film) fans show strongest brand affinity for Dracula Untold (133.59×), Crimson Peak (110.24×), and Jeffrey Dean Morgan (40.75×) over the country average.

Where do Shutter (2008 film) fans live in United States?

Shutter (2008 film) fans in United States are most concentrated in California (reach 168,464), Texas (reach 112,076), and Florida (reach 103,084). These three regions account for the largest share of the active audience.

What other brands do Shutter (2008 film) fans also like?

Beyond Shutter (2008 film) itself, the audience over-indexes on Crimson Peak (110.24×), Jeffrey Dean Morgan (40.75×), Sam Raimi (74.36×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Shutter (2008 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.