Da Vinci's Demons Audience in United States

Da Vinci's Demons has an estimated audience of 257,764 people in United States. 73.0% are female, 27.0% are male, average age 41.3. Top regions: California, Texas, Florida. Top brand affinities: De'Aaron Fox, Bruce Campbell, Diane Keaton, Beetlejuice, Sam Raimi.

The average Da Vinci's Demons fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include De'Aaron Fox, Bruce Campbell, Diane Keaton, with strongest over-indexing on De'Aaron Fox (99.54× the country average). Demographically, the Da Vinci's Demons audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Da Vinci's Demons fans

Demographic split for Da Vinci's Demons audience in United States
MetricValue
Female73.0%
Male27.0%
Average age41.3
Estimated audience size257,764

Audience persona

The typical Da Vinci's Demons fan in United States is more female, around 41.3 years old, with strong Extroversion tendencies and a notable affinity for De'Aaron Fox.

Top regions in United States

Top regions ranked by reach for Da Vinci's Demons in United States
RegionReachAffinity
California26,4090.93×
Texas22,9681.04×
Florida17,8361.02×
New York14,3821×
Pennsylvania8,5170.98×
Illinois8,1560.95×
Ohio7,8260.99×
Georgia7,6210.96×
North Carolina7,5960.98×
Michigan6,8091.01×
Virginia6,5931.05×
New Jersey6,4260.98×
Washington5,8471.13×
Tennessee5,7111.1×
Arizona5,1680.98×
Indiana4,7421.01×
Missouri4,7131.13×
Massachusetts4,6820.92×
Maryland4,0750.92×
Colorado3,9530.97×
Kentucky3,5961.11×
Alabama3,5830.99×
South Carolina3,5820.92×
Minnesota3,5770.97×
Oklahoma3,4051.19×
Oregon3,3581.14×
Louisiana3,3571.01×
Wisconsin3,3150.85×
Nevada2,4260.97×
Arkansas2,4061.13×
Connecticut2,3470.91×
Utah2,2870.99×
Mississippi2,1951.03×
Kansas2,0341×
Iowa1,9010.9×
New Mexico1,4951.16×
West Virginia1,3041.09×
Idaho1,2830.99×
Nebraska1,1750.91×
New Hampshire9910.98×
Hawaii9860.89×
Maine9020.98×
Rhode Island8891.08×
Montana7811.09×
Delaware6520.92×
Alaska6251.13×
Washington, District of Columbia6010.78×
South Dakota5820.98×
North Dakota4810.91×
Vermont4240.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Da Vinci's Demons audience
BrandAffinityCategory
De'Aaron Fox99.54×Sports
Bruce Campbell96.73×Movies & TV
Diane Keaton19.88×Movies & TV
Beetlejuice12.86×Movies & TV
Sam Raimi74.74×Movies & TV
Capital One10.26×Business & Career
Google Maps7.97×Internet & Social Media
rose wine55.42×Food & Beverages
DeviantArt13.14×Internet & Social Media
Indeed.com7.51×Business & Career
Caitriona Balfe41.92×Fashion & Accessoires
Khan Academy14.47×Business & Career
La La Land (film)20.12×Movies & TV
This Is Us (TV series)23.15×Movies & TV
Christina Ricci19.3×Movies & TV
Diana Ross21.1×Music & Radio
Bruce Willis10.87×Movies & TV
Blake Lively14.55×Movies & TV
Kristen Stewart19.09×Movies & TV
Jennifer Garner17.83×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Da Vinci's Demons audience
TraitClusterScore
ExtroversionTHRILL1.46
LGBTQ+ IdentityOPEN1.43
Early Adopter MentalityPOWER1.29
IndulgenceJOY1.18
Urban LifestyleOPEN1.15
Social Media UsageJOY1.13

Worldwide distribution

Worldwide audience distribution share by country for Da Vinci's Demons
CountryShare
United States32.2%
India15.9%
Germany6.8%

See Da Vinci's Demons audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Da Vinci's Demons have in United States?

Da Vinci's Demons has an estimated audience of 257,764 people in United States, concentrated in California and Texas.

What is the gender split and age of Da Vinci's Demons fans?

73.0% of Da Vinci's Demons fans are female, 27.0% are male, with an average age of 41.3 years.

Which brands do Da Vinci's Demons fans like most?

Da Vinci's Demons fans show strongest brand affinity for De'Aaron Fox (99.54×), Bruce Campbell (96.73×), and Diane Keaton (19.88×) over the country average.

Where do Da Vinci's Demons fans live in United States?

Da Vinci's Demons fans in United States are most concentrated in California (reach 26,409), Texas (reach 22,968), and Florida (reach 17,836). These three regions account for the largest share of the active audience.

What other brands do Da Vinci's Demons fans also like?

Beyond Da Vinci's Demons itself, the audience over-indexes on Bruce Campbell (96.73×), Diane Keaton (19.88×), Beetlejuice (12.86×), and Sam Raimi (74.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Da Vinci's Demons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.