The Sixth Sense Audience in United States

The Sixth Sense logo

The Sixth Sense has an estimated audience of 1,499,831 people in United States. 53.5% are female, 46.5% are male, average age 34.2. Top regions: California, Texas, Florida. Top brand affinities: The Strangers (2012 film), The Happening (2008 film), The Call (2013 film), Disturbia (film), Seven (1995 film).

The average The Sixth Sense fan in United States is 34.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Strangers (2012 film), The Happening (2008 film), The Call (2013 film), with strongest over-indexing on The Strangers (2012 film) (76.78× the country average). Demographically, the The Sixth Sense audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Extroversion, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Sixth Sense fans

Demographic split for The Sixth Sense audience in United States
MetricValue
Female53.5%
Male46.5%
Average age34.2
Estimated audience size1,499,831

Audience persona

The typical The Sixth Sense fan in United States is balanced, around 34.2 years old, with strong Extroversion tendencies and a notable affinity for The Strangers (2012 film).

Top regions in United States

Top regions ranked by reach for The Sixth Sense in United States
RegionReachAffinity
California203,5451.23×
Texas142,7501.11×
Florida102,0661.01×
New York86,3761.03×
Pennsylvania59,5611.18×
Illinois55,4001.11×
Ohio49,9591.08×
North Carolina47,5971.05×
Georgia46,3801×
Michigan41,8951.07×
New Jersey41,7621.09×
Virginia37,0351.01×
Arizona33,9151.11×
Washington33,3421.11×
Massachusetts30,7311.04×
Tennessee30,5611.02×
Indiana28,7191.05×
Missouri26,8321.11×
Colorado24,6701.04×
Maryland24,3610.94×
Wisconsin22,0490.98×
South Carolina21,0950.93×
Minnesota20,9460.97×
Kentucky20,2011.07×
Oregon19,5441.14×
Alabama18,8440.9×
Louisiana18,1180.94×
Oklahoma17,9991.08×
Utah17,7531.32×
Connecticut15,7621.05×
Nevada14,5311×
Arkansas12,5541.02×
Kansas11,8341×
Iowa11,6940.95×
Mississippi10,1880.82×
Idaho8,9271.19×
Nebraska7,4991×
New Mexico7,4951×
West Virginia6,2230.89×
New Hampshire5,7750.98×
Hawaii5,4360.84×
Maine5,0500.94×
Rhode Island4,8881.02×
Washington, District of Columbia3,9630.88×
Montana3,8070.91×
Delaware3,6390.88×
South Dakota2,9150.84×
North Dakota2,6600.86×
Vermont2,3800.9×
Wyoming1,9520.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Sixth Sense audience
BrandAffinityCategory
The Strangers (2012 film)76.78×Movies & TV
The Happening (2008 film)92.31×Movies & TV
The Call (2013 film)50.88×Movies & TV
Disturbia (film)67.53×Movies & TV
Seven (1995 film)30.83×Movies & TV
Anthony Ramos30.77×Movies & TV
The Shining (film)29.05×Movies & TV
Jonathan Groff30.77×Movies & TV
Psycho (1960 film)29.54×Movies & TV
Dave Batista24.88×Movies & TV
Changeling (film)74.34×Movies & TV
Secret Window85.78×Movies & TV
The Hills Have Eyes (2006 film)47.57×Movies & TV
Acrimony51.39×Movies & TV
The Conjuring13.7×Movies & TV
Lords of Dogtown68.56×Movies & TV
Beauty & the Beast (2012 TV series)28.34×Movies & TV
The Strain (TV series)47.69×Movies & TV
Misery (film)35.03×Movies & TV
Wayward Pines56.89×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Sixth Sense audience
TraitClusterScore
ExtroversionTHRILL1.78
MindfulnessBALANCE1.37
TraditionCONSERVATISM1.33
TravellingTHRILL1.26
Social Media UsageJOY1.25
IndulgenceJOY1.18

Worldwide distribution

Worldwide audience distribution share by country for The Sixth Sense
CountryShare
United States33.2%
India7.8%
Germany6.9%

See The Sixth Sense audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Sixth Sense have in United States?

The Sixth Sense has an estimated audience of 1,499,831 people in United States, concentrated in California and Texas.

What is the gender split and age of The Sixth Sense fans?

53.5% of The Sixth Sense fans are female, 46.5% are male, with an average age of 34.2 years.

Which brands do The Sixth Sense fans like most?

The Sixth Sense fans show strongest brand affinity for The Strangers (2012 film) (76.78×), The Happening (2008 film) (92.31×), and The Call (2013 film) (50.88×) over the country average.

Where do The Sixth Sense fans live in United States?

The Sixth Sense fans in United States are most concentrated in California (reach 203,545), Texas (reach 142,750), and Florida (reach 102,066). These three regions account for the largest share of the active audience.

What other brands do The Sixth Sense fans also like?

Beyond The Sixth Sense itself, the audience over-indexes on The Happening (2008 film) (92.31×), The Call (2013 film) (50.88×), Disturbia (film) (67.53×), and Seven (1995 film) (30.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Sixth Sense. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.