Rascasse Audience Intelligence

The Sixth Sense Audience in United States

A data profile of the people who buy, follow and care about The Sixth Sense in United States — modelled from more than twelve digital signal sources. The Sixth Sense has an estimated audience of 1,541,270 people in United States.

#1166among Movie / TV Show / Series in United States#2873in Movies & TV

The average The Sixth Sense fan in United States is 34.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Strangers (2012 film), The Happening (2008 film), Disturbia (film), with strongest over-indexing on The Strangers (2012 film) (76.78× the country average).

Demographically, the The Sixth Sense audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Extroversion, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Sixth Sense fan in United States is balanced, around 34.2 years old, with strong Extroversion tendencies and a notable affinity for The Strangers (2012 film).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Sixth Sense profile in United States.

Audience size
1.5M
in United States
Gender
53.5%♀
46.5% male
Age
34.2
average years
Country rank
#17386
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Sixth Sense viewers

53.5% are female, 46.5% are male, average age 34.2.

Fig. 02

Gender split

53.5%
Female
46.5%
Male
Demographic split for The Sixth Sense audience in United States
MetricValue
Female53.5%
Male46.5%
Average age34.2
Estimated audience size1,541,270
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the The Sixth Sense audience in United States
Age bracketShare%
16-1930%
20-2923%
30-3923%
40-4915%
50+9%
Fig. 04

Worldwide distribution

31.4%

of the worldwide The Sixth Sense audience comes from United States.

Worldwide audience distribution share by country for The Sixth Sense
CountryShare
United States31.4%
India7.7%
Germany6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Sixth Sense audience in United States is strongest.

Fig. 05

Top regions by affinity

The Sixth Sense fans by region: top regions in United States
#RegionReachAffinity×
01Utah~20K1.34×
02Idaho~9K1.21×
03California~200K1.15×
04Pennsylvania~60K1.12×
05Oregon~20K1.10×
06Oklahoma~20K1.10×
07Kentucky~20K1.09×
08Missouri~30K1.07×
09Arizona~30K1.06×
10Rhode Island~5K1.06×
11Texas~100K1.05×
12Illinois~50K1.05×
13Washington~30K1.05×
14Ohio~50K1.04×
15North Carolina~50K1.03×
16Michigan~40K1.03×
17New Jersey~40K1.03×
18Arkansas~10K1.03×
19New Mexico~8K1.03×
20Indiana~30K1.02×
21Connecticut~20K1.02×
22Nebraska~8K1.02×
23Massachusetts~30K1.01×
24Kansas~10K1.01×
25New Hampshire~6K1.01×
26Tennessee~30K0.99×
27Maine~5K0.99×
28Colorado~20K0.98×
29Nevada~10K0.98×
30Montana~4K0.98×
31Vermont~3K0.98×
32New York~80K0.97×
33Wisconsin~20K0.97×
34Iowa~10K0.97×
35Virginia~40K0.96×
36Minnesota~20K0.96×
37West Virginia~7K0.96×
38North Dakota~3K0.96×
39Florida~100K0.95×
40Georgia~40K0.95×
41Maryland~20K0.94×
42Louisiana~20K0.94×
43Delaware~4K0.94×
44South Dakota~3K0.93×
45South Carolina~20K0.92×
46Alabama~20K0.91×
47Mississippi~10K0.88×
48Hawaii~6K0.87×
49Washington, District of Columbia~4K0.84×
50Alaska~3K0.82×
Fig. 06

Affinity by region

Affinity by region — The Sixth Sense, United States
0.82×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Sixth Sense audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Sixth Sense audience
#·InterestCategoryAffinity×
01The Happening (2008 film)Movies & TV92.31×
02Secret WindowMovies & TV85.78×
03The Strangers (2012 film)Movies & TV76.78×
04Changeling (film)Movies & TV74.34×
05Lords of DogtownMovies & TV68.56×
06Disturbia (film)Movies & TV67.53×
07Wayward PinesMovies & TV56.89×
08AcrimonyMovies & TV51.39×
09The Call (2013 film)Movies & TV50.88×
10The Strain (TV series)Movies & TV47.69×
11The Hills Have Eyes (2006 film)Movies & TV47.57×
12Misery (film)Movies & TV35.03×
13Seven (1995 film)Movies & TV30.83×
14Anthony RamosMovies & TV30.77×
15Jonathan GroffMovies & TV30.77×
16Psycho (1960 film)Movies & TV29.54×
17The Shining (film)Movies & TV29.05×
18Beauty & the Beast (2012 TV series)Movies & TV28.34×
19Dave BatistaMovies & TV24.88×
20The ConjuringMovies & TV13.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Sixth Sense audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Sixth Sense audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.30×
Convenience OrientationPREMIUM1.25×
Community OrientationOPEN1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Sixth Sense audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.86×
SustainabilityBALANCE0.92×
TravellingTHRILL0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Sixth Sense have in United States?

The Sixth Sense has an estimated audience of 1,541,270 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Sixth Sense viewers?

53.5% of The Sixth Sense fans are female, 46.5% are male, with an average age of 34.2 years.

03

Which brands do The Sixth Sense fans like most?

The Sixth Sense fans show strongest brand affinity for The Strangers (2012 film) (76.78×), The Happening (2008 film) (92.31×), and Disturbia (film) (67.53×) over the country average.

04

Where do The Sixth Sense fans live in United States?

The Sixth Sense fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do The Sixth Sense fans also like?

Beyond The Sixth Sense itself, the audience over-indexes on The Happening (2008 film) (92.31×), Disturbia (film) (67.53×), The Call (2013 film) (50.88×), and Seven (1995 film) (30.83×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See The Sixth Sense audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Sixth Sense. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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