Beauty & the Beast (2012 TV series) Audience in United States

Beauty & the Beast (2012 TV series) has an estimated audience of 2,424,393 people in United States. 68.8% are female, 31.2% are male, average age 37.8. Top brand affinities: Zootopia, Eyes Wide Shut, Kung Fu Panda, Warehouse 13, My Little Pony.

Top brand affinities include Zootopia, Eyes Wide Shut, Kung Fu Panda, with strongest over-indexing on Zootopia (215.56× the country average). Demographically, the Beauty & the Beast (2012 TV series) audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Extroversion, Tradition.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Beauty & the Beast (2012 TV series) fans

Demographic split for Beauty & the Beast (2012 TV series) audience in United States
MetricValue
Female68.8%
Male31.2%
Average age37.8
Estimated audience size2,424,393

Audience persona

The typical Beauty & the Beast (2012 TV series) fan in United States is more female, around 37.8 years old, with strong Extroversion tendencies and a notable affinity for Zootopia.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Beauty & the Beast (2012 TV series) audience
BrandAffinityCategory
Zootopia215.56×Movies & TV
Eyes Wide Shut111.31×Movies & TV
Kung Fu Panda123.08×Movies & TV
Warehouse 13222.8×Movies & TV
My Little Pony58.85×Kids & Family
Finding Nemo55.83×Movies & TV
Hellboy (film)54.21×Movies & TV
Donald Duck54.4×Movies & TV
Einstein Bros. Bagels28.3×Food & Beverages
Ghost Whisperer53.96×Movies & TV
Winx Club56.05×Movies & TV
The Shannara Chronicles109.74×Movies & TV
Jared Padalecki26.42×Movies & TV
High School DxD38.15×Movies & TV
Arrow21.1×Movies & TV
Minnie Mouse21.33×Movies & TV
Winnie-the-Pooh23.39×Kids & Family
Once Upon a Time (TV series)20.59×Movies & TV
Pixi20×Beauty & Wellness
Vikings (TV series)10.18×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Beauty & the Beast (2012 TV series) audience
TraitClusterScore
ExtroversionTHRILL2.03
TraditionCONSERVATISM1.87
LGBTQ+ IdentityOPEN1.65
Pet OwnershipJOY1.44
IndulgenceJOY1.38
MindfulnessBALANCE1.36

Worldwide distribution

Worldwide audience distribution share by country for Beauty & the Beast (2012 TV series)
CountryShare
United States26.4%
United Kingdom6.5%
Canada4.0%

See Beauty & the Beast (2012 TV series) audiences in other countries

More TV series audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Beauty & the Beast (2012 TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.