Beauty & the Beast (2012 TV series) Audience in United States

Beauty & the Beast (2012 TV series) logo

Beauty & the Beast (2012 TV series) has an estimated audience of 2,424,393 people in United States. 68.8% are female, 31.2% are male, average age 37.8. Top brand affinities: Throne of Glass, College of the Holy Cross, Dog breed, Harvey Mudd College, Johns Hopkins School of Nursing.

Top brand affinities include Throne of Glass, College of the Holy Cross, Dog breed, with strongest over-indexing on Throne of Glass (18.09× the country average). Demographically, the Beauty & the Beast (2012 TV series) audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Extroversion, Tradition.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Beauty & the Beast (2012 TV series) fans

Demographic split for Beauty & the Beast (2012 TV series) audience in United States
MetricValue
Female68.8%
Male31.2%
Average age37.8
Estimated audience size2,424,393

Audience persona

The typical Beauty & the Beast (2012 TV series) fan in United States is more female, around 37.8 years old, with strong Extroversion tendencies and a notable affinity for Throne of Glass.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Beauty & the Beast (2012 TV series) audience
BrandAffinityCategory
Throne of Glass18.09×Literature
College of the Holy Cross31.04×Business & Career
Dog breed2.06×Pets & Animals
Harvey Mudd College38.15×Business & Career
Johns Hopkins School of Nursing20.81×Business & Career
Nebraska Cornhuskers football4.55×Sports
The Halal Guys8.06×Food & Beverages
Henry Hugglemonster21.13×Movies & TV
Combat sport1.8×Sports
The Nice Guys8.93×Movies & TV
Elsword17.36×Games
Saxophone technique23.39×Music & Radio
Whataburger1.78×Food & Beverages
Gran Torino7.04×Movies & TV
Jason Garrett12.83×Sports
Zagreb18.1×Travel & Leisure
Saving2.59×Business & Career
Passaic County, New Jersey9.1×Travel & Leisure
Jingoism1.8×Politics & Society
Guelaguetza7.71×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Beauty & the Beast (2012 TV series) audience
TraitClusterScore
ExtroversionTHRILL2.03
TraditionCONSERVATISM1.87
LGBTQ+ IdentityOPEN1.65
Pet OwnershipJOY1.44
IndulgenceJOY1.38
MindfulnessBALANCE1.36

Worldwide distribution

Worldwide audience distribution share by country for Beauty & the Beast (2012 TV series)
CountryShare
United States26.4%
United Kingdom6.5%
Canada4.0%

See Beauty & the Beast (2012 TV series) audiences in other countries

More TV series audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Beauty & the Beast (2012 TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.