Ghost Whisperer Audience in United States

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Ghost Whisperer has an estimated audience of 1,080,833 people in United States. 69.8% are female, 30.2% are male, average age 42.2. Top regions: California, Texas, Florida. Top brand affinities: Beauty & the Beast (2012 TV series), The Haunting (1999 film), Season of the Witch (2011 film), Bitten (TV series), Blood+.

The average Ghost Whisperer fan in United States is 42.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Beauty & the Beast (2012 TV series), The Haunting (1999 film), Season of the Witch (2011 film), with strongest over-indexing on Beauty & the Beast (2012 TV series) (90.4× the country average). Demographically, the Ghost Whisperer audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Mindfulness, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Ghost Whisperer fans

Demographic split for Ghost Whisperer audience in United States
MetricValue
Female69.8%
Male30.2%
Average age42.2
Estimated audience size1,080,833

Audience persona

The typical Ghost Whisperer fan in United States is more female, around 42.2 years old, with strong Mindfulness tendencies and a notable affinity for Beauty & the Beast (2012 TV series).

Top regions in United States

Top regions ranked by reach for Ghost Whisperer in United States
RegionReachAffinity
California119,2021×
Texas105,4191.13×
Florida64,8280.89×
New York49,7370.82×
Ohio36,3151.09×
Pennsylvania35,1610.97×
Illinois34,9040.97×
North Carolina34,7261.07×
Georgia34,5161.04×
Michigan30,6281.08×
Tennessee25,1751.16×
Indiana23,5751.19×
Virginia22,7940.87×
Arizona21,0930.96×
Washington20,9400.97×
New Jersey20,7340.75×
Missouri20,5711.18×
Kentucky18,0551.33×
South Carolina16,7691.03×
Massachusetts16,5930.78×
Oklahoma16,2181.35×
Wisconsin15,6250.96×
Colorado15,2920.9×
Louisiana14,9651.07×
Maryland14,6400.79×
Alabama14,4370.96×
Minnesota14,1510.91×
Oregon12,7701.03×
Utah12,0991.25×
Mississippi10,8541.22×
Arkansas10,6571.2×
Nevada10,3080.99×
Iowa9,7471.09×
Kansas9,1941.08×
Connecticut8,9960.83×
West Virginia6,7291.34×
New Mexico6,3741.18×
Idaho6,1281.13×
Nebraska5,3410.99×
Hawaii4,1080.88×
New Hampshire3,8370.9×
Maine3,7500.97×
Rhode Island3,1490.92×
Montana2,8420.95×
South Dakota2,5241.01×
Delaware2,3280.78×
North Dakota2,0770.94×
Alaska2,0170.87×
Washington, District of Columbia1,6720.51×
Wyoming1,6011×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ghost Whisperer audience
BrandAffinityCategory
Beauty & the Beast (2012 TV series)90.4×Movies & TV
The Haunting (1999 film)143.37×Movies & TV
Season of the Witch (2011 film)168.61×Movies & TV
Bitten (TV series)84.86×Movies & TV
Blood+56.62×Movies & TV
Warehouse 1393.7×Movies & TV
Treat Williams51.25×Movies & TV
Eyes Wide Shut27.71×Movies & TV
Tony Danza42.66×Movies & TV
Charlie Hunnam16.85×Movies & TV
Beautiful Creatures (2013 film)72.91×Movies & TV
Htun Aeindra Bo548.29×Movies & TV
High School DxD38.43×Movies & TV
Medium (TV series)36.37×Movies & TV
Wattpad15.1×Internet & Social Media
Hellboy (film)37.31×Movies & TV
IS (Infinite Stratos)18.49×Literature
Ghost (1990 film)14.66×Movies & TV
John Stamos23.3×Movies & TV
The Dresden Files85.69×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ghost Whisperer audience
TraitClusterScore
MindfulnessBALANCE2.04
TraditionCONSERVATISM1.72
PatriotismCONSERVATISM1.44
SpiritualityBALANCE1.39
ExtroversionTHRILL1.29
Convenience OrientationPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Ghost Whisperer
CountryShare
United States28.8%
Brazil10.9%
France7.0%

See Ghost Whisperer audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Ghost Whisperer have in United States?

Ghost Whisperer has an estimated audience of 1,080,833 people in United States, concentrated in California and Texas.

What is the gender split and age of Ghost Whisperer fans?

69.8% of Ghost Whisperer fans are female, 30.2% are male, with an average age of 42.2 years.

Which brands do Ghost Whisperer fans like most?

Ghost Whisperer fans show strongest brand affinity for Beauty & the Beast (2012 TV series) (90.4×), The Haunting (1999 film) (143.37×), and Season of the Witch (2011 film) (168.61×) over the country average.

Where do Ghost Whisperer fans live in United States?

Ghost Whisperer fans in United States are most concentrated in California (reach 119,202), Texas (reach 105,419), and Florida (reach 64,828). These three regions account for the largest share of the active audience.

What other brands do Ghost Whisperer fans also like?

Beyond Ghost Whisperer itself, the audience over-indexes on The Haunting (1999 film) (143.37×), Season of the Witch (2011 film) (168.61×), Bitten (TV series) (84.86×), and Blood+ (56.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ghost Whisperer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.