Practical Magic Audience in United States
Practical Magic has an estimated audience of 1,276,683 people in United States. 61.0% are female, 39.0% are male, average age 37.1. Top regions: California, Texas, Florida.
The average Practical Magic fan in United States is 37.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Practical Magic audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Extroversion, Mindfulness.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance
Demographics of Practical Magic fans
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 37.1 |
| Estimated audience size | 1,276,683 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 264,168 | 1.02× |
| Texas | 191,725 | 0.94× |
| Florida | 122,968 | 0.77× |
| New York | 121,031 | 0.92× |
| Washington | 79,099 | 1.67× |
| Pennsylvania | 74,276 | 0.93× |
| Illinois | 72,753 | 0.92× |
| Ohio | 72,557 | 1× |
| North Carolina | 67,004 | 0.94× |
| Michigan | 60,118 | 0.97× |
| Georgia | 58,897 | 0.81× |
| Tennessee | 52,761 | 1.11× |
| Virginia | 49,745 | 0.86× |
| Massachusetts | 48,682 | 1.05× |
| Colorado | 47,893 | 1.29× |
| Arizona | 46,407 | 0.96× |
| Indiana | 44,589 | 1.03× |
| New Jersey | 44,305 | 0.74× |
| Missouri | 43,723 | 1.15× |
| Oregon | 39,819 | 1.47× |
| Wisconsin | 33,294 | 0.94× |
| Kentucky | 32,847 | 1.11× |
| Oklahoma | 32,360 | 1.23× |
| Minnesota | 30,987 | 0.91× |
| South Carolina | 30,874 | 0.87× |
| Maryland | 29,162 | 0.72× |
| Utah | 29,026 | 1.37× |
| Alabama | 26,732 | 0.81× |
| Louisiana | 25,636 | 0.84× |
| Connecticut | 21,773 | 0.92× |
| Nevada | 20,932 | 0.92× |
| Arkansas | 20,431 | 1.05× |
| Kansas | 20,076 | 1.08× |
| Iowa | 18,454 | 0.95× |
| Idaho | 15,216 | 1.28× |
| Mississippi | 14,323 | 0.74× |
| New Mexico | 14,076 | 1.19× |
| West Virginia | 11,419 | 1.04× |
| Nebraska | 10,778 | 0.91× |
| Maine | 9,799 | 1.16× |
| New Hampshire | 9,728 | 1.04× |
| Montana | 8,337 | 1.27× |
| Rhode Island | 7,638 | 1.02× |
| Hawaii | 7,222 | 0.71× |
| Washington, District of Columbia | 5,985 | 0.84× |
| Alaska | 5,220 | 1.03× |
| Vermont | 5,004 | 1.21× |
| Delaware | 4,943 | 0.76× |
| South Dakota | 4,211 | 0.77× |
| North Dakota | 3,941 | 0.81× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 2.03 |
| Mindfulness | BALANCE | 1.88 |
| Spirituality | BALANCE | 1.58 |
| Creativity | OPEN | 1.55 |
| Price Sensitivity | PREMIUM | 1.45 |
| Individualism | JOY | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.8% |
| United Kingdom | 8.1% |
| Italy | 4.1% |
See Practical Magic audiences in other countries
More Romance audiences in United States
- Bridgerton (8,109,387)
- The Notebook (2004 film) (4,768,441)
- Cinderella (1950 film) (4,089,097)
- Pitch Perfect (3,985,031)
- Casablanca (film) (3,396,546)
How to read this data
Audience size is the estimated number of people in United States who actively search for Practical Magic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.