Changeling (film) Audience in United States

Changeling (film) has an estimated audience of 472,643 people in United States. 35.5% are female, 64.5% are male, average age 41.5. Top regions: California, Texas, Florida. Top brand affinities: The Nice Guys, Canton, Georgia, Dog breed, Paleo Grubs, Jeep FJ.
The average Changeling (film) fan in United States is 41.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Nice Guys, Canton, Georgia, Dog breed, with strongest over-indexing on The Nice Guys (54.46× the country average). Demographically, the Changeling (film) audience skews more male with an average age of 41.5, and over-indexes on personality traits such as LGBTQ+ Identity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Changeling (film) fans
| Metric | Value |
|---|---|
| Female | 35.5% |
| Male | 64.5% |
| Average age | 41.5 |
| Estimated audience size | 472,643 |
Audience persona
The typical Changeling (film) fan in United States is more male, around 41.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for The Nice Guys.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 66,194 | 1.27× |
| Texas | 41,528 | 1.02× |
| Florida | 29,010 | 0.91× |
| New York | 26,194 | 0.99× |
| Illinois | 15,850 | 1.01× |
| Pennsylvania | 15,072 | 0.95× |
| Georgia | 14,533 | 1× |
| North Carolina | 14,491 | 1.02× |
| Ohio | 14,432 | 0.99× |
| Washington | 12,336 | 1.3× |
| Michigan | 11,813 | 0.96× |
| Arizona | 11,468 | 1.19× |
| Virginia | 11,023 | 0.96× |
| New Jersey | 9,732 | 0.81× |
| Tennessee | 9,678 | 1.02× |
| Indiana | 9,091 | 1.05× |
| Massachusetts | 8,574 | 0.92× |
| Missouri | 8,267 | 1.09× |
| Colorado | 7,964 | 1.07× |
| Maryland | 7,714 | 0.95× |
| Alabama | 7,365 | 1.12× |
| Oregon | 7,327 | 1.35× |
| Minnesota | 6,743 | 1× |
| Oklahoma | 6,574 | 1.25× |
| Wisconsin | 6,542 | 0.92× |
| South Carolina | 6,445 | 0.91× |
| Kentucky | 6,425 | 1.08× |
| Louisiana | 6,002 | 0.98× |
| Utah | 5,390 | 1.27× |
| Nevada | 4,988 | 1.09× |
| Arkansas | 4,108 | 1.05× |
| Kansas | 3,906 | 1.05× |
| Iowa | 3,615 | 0.93× |
| Mississippi | 3,224 | 0.83× |
| Idaho | 2,584 | 1.09× |
| Connecticut | 2,441 | 0.51× |
| New Mexico | 2,306 | 0.97× |
| Nebraska | 2,203 | 0.93× |
| West Virginia | 2,118 | 0.96× |
| Hawaii | 1,956 | 0.96× |
| New Hampshire | 1,879 | 1.01× |
| Maine | 1,793 | 1.06× |
| Rhode Island | 1,372 | 0.91× |
| Alaska | 1,347 | 1.33× |
| Montana | 1,250 | 0.95× |
| Washington, District of Columbia | 1,202 | 0.85× |
| Delaware | 957 | 0.73× |
| North Dakota | 872 | 0.9× |
| South Dakota | 831 | 0.76× |
| Vermont | 797 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Nice Guys | 54.46× | Movies & TV |
| Canton, Georgia | 79.16× | Travel & Leisure |
| Dog breed | 3.56× | Pets & Animals |
| Paleo Grubs | 210.12× | Food & Beverages |
| Jeep FJ | 241× | Cars & Mobility |
| Non-celiac gluten sensitivity | 25.81× | Health |
| Jingoism | 3.19× | Politics & Society |
| Google Photos | 3.12× | Technology & Electronics |
| Elsword | 20× | Games |
| Fist of Legend | 33.1× | Movies & TV |
| Home construction | 1.5× | Home & Garden |
| JibJab | 5.98× | Internet & Social Media |
| Personalised Gifts | 3.74× | Home & Garden |
| Jezebel (film) | 5.69× | Movies & TV |
| Grinch | 3.03× | Movies & TV |
| Kidney Disease Awareness | 12.21× | Health |
| Hocus Pocus | 3.16× | Movies & TV |
| Throne of Glass | 4.82× | Literature |
| Kielbasa | 11.14× | Food & Beverages |
| Wok | 4.13× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.86 |
| Indulgence | JOY | 1.54 |
| Extroversion | THRILL | 1.29 |
| Community Orientation | OPEN | 1.28 |
| Social Media Usage | JOY | 1.28 |
| Risk Appetite | THRILL | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.5% |
| Italy | 20.5% |
| United Kingdom | 7.3% |
See Changeling (film) audiences in other countries
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Frequently asked questions
How many fans does Changeling (film) have in United States?
Changeling (film) has an estimated audience of 472,643 people in United States, concentrated in California and Texas.
What is the gender split and age of Changeling (film) fans?
35.5% of Changeling (film) fans are female, 64.5% are male, with an average age of 41.5 years.
Which brands do Changeling (film) fans like most?
Changeling (film) fans show strongest brand affinity for The Nice Guys (54.46×), Canton, Georgia (79.16×), and Dog breed (3.56×) over the country average.
Where do Changeling (film) fans live in United States?
Changeling (film) fans in United States are most concentrated in California (reach 66,194), Texas (reach 41,528), and Florida (reach 29,010). These three regions account for the largest share of the active audience.
What other brands do Changeling (film) fans also like?
Beyond Changeling (film) itself, the audience over-indexes on Canton, Georgia (79.16×), Dog breed (3.56×), Paleo Grubs (210.12×), and Jeep FJ (241×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Changeling (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.