A data profile of the people who buy, follow and care about Wayward Pines in United States — modelled from more than twelve digital signal sources. Wayward Pines has an estimated audience of 628,771 people in United States.
The average Wayward Pines fan in United States is 37.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Gangs of New York, Jonathan Groff, Requiem for a Dream, with strongest over-indexing on Gangs of New York (129.27× the country average).
Demographically, the Wayward Pines audience skews balanced with an average age of 37.9, and over-indexes on personality traits such as Spirituality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Wayward Pines fan in United States is balanced, around 37.9 years old, with strong Spirituality tendencies and a notable affinity for Gangs of New York.
The key figures that characterise the Wayward Pines profile in United States.
52.2% are female, 47.8% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 52.2% |
| Male | 47.8% |
| Average age | 37.9 |
| Estimated audience size | 628,771 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 16% | |
| 50+ | 20% |
of the worldwide Wayward Pines audience comes from United States.
| Country | Share |
|---|---|
| United States | 34.5% |
| India | 10.0% |
| United Kingdom | 9.0% |
Where the Wayward Pines audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Idaho | ~4K | 1.35× | |
| 02 | Oregon | ~8K | 1.24× | |
| 03 | Washington | ~10K | 1.21× | |
| 04 | West Virginia | ~3K | 1.17× | |
| 05 | Kentucky | ~8K | 1.16× | |
| 06 | Oklahoma | ~7K | 1.14× | |
| 07 | New Hampshire | ~2K | 1.14× | |
| 08 | Pennsylvania | ~20K | 1.12× | |
| 09 | Maine | ~2K | 1.12× | |
| 10 | Tennessee | ~10K | 1.11× | |
| 11 | Arkansas | ~5K | 1.10× | |
| 12 | Ohio | ~20K | 1.09× | |
| 13 | Missouri | ~10K | 1.08× | |
| 14 | Michigan | ~20K | 1.06× | |
| 15 | Minnesota | ~8K | 1.06× | |
| 16 | Louisiana | ~8K | 1.06× | |
| 17 | Alabama | ~8K | 1.05× | |
| 18 | Delaware | ~2K | 1.05× | |
| 19 | Indiana | ~10K | 1.04× | |
| 20 | South Carolina | ~9K | 1.04× | |
| 21 | Mississippi | ~5K | 1.04× | |
| 22 | Montana | ~2K | 1.03× | |
| 23 | Alaska | ~1K | 1.03× | |
| 24 | Georgia | ~20K | 1.02× | |
| 25 | North Carolina | ~20K | 1.01× | |
| 26 | Colorado | ~9K | 1.01× | |
| 27 | Kansas | ~4K | 1.00× | |
| 28 | Vermont | <1K | 1.00× | |
| 29 | Virginia | ~10K | 0.99× | |
| 30 | Utah | ~5K | 0.98× | |
| 31 | Connecticut | ~5K | 0.97× | |
| 32 | Rhode Island | ~2K | 0.97× | |
| 33 | Maryland | ~9K | 0.96× | |
| 34 | Massachusetts | ~10K | 0.95× | |
| 35 | Illinois | ~20K | 0.92× | |
| 36 | Wisconsin | ~8K | 0.92× | |
| 37 | Iowa | ~4K | 0.92× | |
| 38 | Florida | ~30K | 0.90× | |
| 39 | Nebraska | ~2K | 0.90× | |
| 40 | Texas | ~40K | 0.89× | |
| 41 | New Jersey | ~10K | 0.89× | |
| 42 | Arizona | ~10K | 0.89× | |
| 43 | North Dakota | ~1K | 0.89× | |
| 44 | Nevada | ~5K | 0.87× | |
| 45 | New York | ~30K | 0.86× | |
| 46 | Washington, District of Columbia | ~1K | 0.86× | |
| 47 | New Mexico | ~2K | 0.85× | |
| 48 | South Dakota | ~1K | 0.85× | |
| 49 | California | ~50K | 0.79× | |
| 50 | Hawaii | ~2K | 0.75× |
The strongest cross-interests of the Wayward Pines audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gangs of New York | Movies & TV | 129.27× | ||
| 02 | Jonathan Groff | Movies & TV | 63.85× | ||
| 03 | The Sixth Sense | Movies & TV | 56.89× | ||
| 04 | Requiem for a Dream | Movies & TV | 53.00× | ||
| 05 | John Grisham | Literature | 47.35× | ||
| 06 | American Beauty (1999 film) | Movies & TV | 47.01× | ||
| 07 | The Cabin in the Woods | Movies & TV | 42.76× | ||
| 08 | Silver Linings Playbook | Movies & TV | 38.98× | ||
| 09 | Dead Poets Society | Movies & TV | 37.22× | ||
| 10 | Deception (U.S. TV series) | Movies & TV | 33.49× | ||
| 11 | Tom Clancy | Literature | 31.42× | ||
| 12 | Liv Tyler | Movies & TV | 29.46× | ||
| 13 | Colin Firth | Movies & TV | 25.29× | ||
| 14 | M. Night Shyamalan | Movies & TV | 23.66× | ||
| 15 | Orlando Bloom | Movies & TV | 20.49× | ||
| 16 | The Strangers (2008 film) | Movies & TV | 20.00× | ||
| 17 | Vistaprint | Business & Career | 19.32× | ||
| 18 | John Wayne | Movies & TV | 17.17× | ||
| 19 | Arrow | Movies & TV | 9.00× | ||
| 20 | Obsessed (2009 film) | Movies & TV | 8.21× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.62× | |
| Tradition | CONSERVATISM | 1.43× | |
| Mindfulness | BALANCE | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.81× | |
| Pet Ownership | JOY | 0.83× | |
| DIY Mentality | THRILL | 0.85× |
Wayward Pines has an estimated audience of 628,771 people in United States, concentrated in California and Texas.
52.2% of Wayward Pines fans are female, 47.8% are male, with an average age of 37.9 years.
Wayward Pines fans show strongest brand affinity for Gangs of New York (129.27×), Jonathan Groff (63.85×), and Requiem for a Dream (53×) over the country average.
Wayward Pines fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Wayward Pines itself, the audience over-indexes on Jonathan Groff (63.85×), Requiem for a Dream (53×), The Sixth Sense (56.89×), and Dead Poets Society (37.22×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Wayward Pines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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