Rascasse Audience Intelligence

Tom Clancy Audience in United States

A data profile of the people who buy, follow and care about Tom Clancy in United States — modelled from more than twelve digital signal sources. Tom Clancy has an estimated audience of 1,122,057 people in United States.

#58among Author in United States#4766among Person in United States#440in Literature

The average Tom Clancy fan in United States is 48.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Beetlejuice, Lee Child, Harlan Coben, with strongest over-indexing on Beetlejuice (14.81× the country average).

Demographically, the Tom Clancy audience skews balanced with an average age of 48.4, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tom Clancy fan in United States is balanced, around 48.4 years old, with strong Spirituality tendencies and a notable affinity for Beetlejuice.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tom Clancy profile in United States.

Audience size
1.1M
in United States
Gender
45.7%♀
54.3% male
Age
48.4
average years
Country rank
#21873
Person in United States
Fig. 01

Search interest · 12-month trend

+50%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tom Clancy fans

45.7% are female, 54.3% are male, average age 48.4.

Fig. 02

Gender split

45.7%
Female
54.3%
Male
Demographic split for Tom Clancy audience in United States
MetricValue
Female45.7%
Male54.3%
Average age48.4
Estimated audience size1,122,057
Fig. 03

Age distribution

Ø 48.4
average years
Age distribution of the Tom Clancy audience in United States
Age bracketShare%
16-1911%
20-298%
30-3910%
40-4917%
50+54%
Fig. 04

Worldwide distribution

36.3%

of the worldwide Tom Clancy audience comes from United States.

Worldwide audience distribution share by country for Tom Clancy
CountryShare
United States36.3%
United Kingdom9.4%
Brazil7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tom Clancy audience in United States is strongest.

Fig. 05

Top regions by affinity

Tom Clancy fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~20K1.28×
02Alaska~3K1.17×
03Oklahoma~10K1.13×
04Arizona~20K1.09×
05Kansas~9K1.09×
06Idaho~5K1.09×
07Montana~3K1.09×
08Washington~20K1.07×
09Utah~10K1.07×
10Arkansas~9K1.07×
11West Virginia~5K1.07×
12Virginia~30K1.06×
13Kentucky~10K1.05×
14Missouri~20K1.04×
15New Hampshire~4K1.03×
16Maine~4K1.03×
17North Dakota~2K1.03×
18Alabama~10K1.02×
19Iowa~8K1.02×
20South Dakota~2K1.02×
21Tennessee~20K1.01×
22Indiana~20K1.01×
23North Carolina~30K0.99×
24Oregon~10K0.99×
25Nebraska~5K0.99×
26Ohio~30K0.98×
27Colorado~20K0.98×
28Texas~80K0.97×
29Pennsylvania~30K0.97×
30Minnesota~10K0.97×
31New Mexico~5K0.97×
32Florida~60K0.96×
33Connecticut~10K0.96×
34Mississippi~8K0.96×
35Washington, District of Columbia~3K0.96×
36Delaware~3K0.96×
37Michigan~20K0.95×
38Georgia~30K0.94×
39Massachusetts~20K0.94×
40South Carolina~10K0.94×
41Louisiana~10K0.94×
42Nevada~9K0.94×
43Rhode Island~3K0.93×
44California~100K0.91×
45Illinois~30K0.91×
46Wisconsin~10K0.91×
47Vermont~2K0.91×
48Hawaii~4K0.89×
49New Jersey~20K0.87×
50New York~50K0.84×
Fig. 06

Affinity by region

Affinity by region — Tom Clancy, United States
0.84×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tom Clancy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tom Clancy audience
#·InterestCategoryAffinity×
01Wayward PinesMovies & TV31.42×
02Dan BrownLiterature29.73×
03Lee ChildLiterature29.29×
04Michael CrichtonLiterature28.90×
05AcrimonyMovies & TV28.75×
06John GrishamLiterature26.46×
07Harlan CobenLiterature25.21×
08Karin SlaughterLiterature25.09×
09James PattersonLiterature22.85×
10Agatha ChristieLiterature19.16×
11princess brideMovies & TV18.95×
12BeetlejuiceMovies & TV14.81×
13Eyes Wide ShutMovies & TV12.62×
14Linda CardelliniMovies & TV12.23×
15Hercules (2014 film)Movies & TV11.98×
16WriterLiterature6.80×
17Dodo (Alice's Adventures in Wonderland)Literature5.85×
18USA TodayNews5.83×
19AuthorLiterature4.78×
20Mystery fictionLiterature4.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tom Clancy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tom Clancy audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.57×
PatriotismCONSERVATISM1.55×
Community OrientationOPEN1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tom Clancy audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.75×
Healthy LifestyleBALANCE0.91×
Social Media UsageJOY0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tom Clancy have in United States?

Tom Clancy has an estimated audience of 1,122,057 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tom Clancy fans?

45.7% of Tom Clancy fans are female, 54.3% are male, with an average age of 48.4 years.

03

Which brands do Tom Clancy fans like most?

Tom Clancy fans show strongest brand affinity for Beetlejuice (14.81×), Lee Child (29.29×), and Harlan Coben (25.21×) over the country average.

04

Where do Tom Clancy fans live in United States?

Tom Clancy fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Tom Clancy fans also like?

Beyond Tom Clancy itself, the audience over-indexes on Lee Child (29.29×), Harlan Coben (25.21×), princess bride (18.95×), and USA Today (5.83×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Tom Clancy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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