James Patterson Audience in United States

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James Patterson has an estimated audience of 1,429,516 people in United States. 68.4% are female, 31.6% are male, average age 47.9. Top regions: California, Texas, Florida. Top brand affinities: Grace Slick, headspace, Wok, Grinch, Goop.

The average James Patterson fan in United States is 47.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Grace Slick, headspace, Wok, with strongest over-indexing on Grace Slick (28.15× the country average). Demographically, the James Patterson audience skews more female with an average age of 47.9, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Author

Demographics of James Patterson fans

Demographic split for James Patterson audience in United States
MetricValue
Female68.4%
Male31.6%
Average age47.9
Estimated audience size1,429,516

Audience persona

The typical James Patterson fan in United States is more female, around 47.9 years old, with strong Tradition tendencies and a notable affinity for Grace Slick.

Top regions in United States

Top regions ranked by reach for James Patterson in United States
RegionReachAffinity
California120,7290.77×
Texas105,5980.86×
Florida99,2251.03×
New York85,3351.07×
Pennsylvania51,2241.06×
Illinois48,3901.02×
Ohio48,2611.1×
North Carolina46,5091.08×
Georgia44,4571.01×
Michigan38,2541.02×
Virginia36,0951.04×
Tennessee34,2301.19×
New Jersey32,8990.9×
Massachusetts29,9091.06×
Indiana29,7591.14×
Washington29,4181.03×
Arizona27,5140.94×
Maryland26,5241.08×
Missouri25,9791.13×
Wisconsin23,3171.08×
Colorado22,4981×
South Carolina20,7350.96×
Minnesota19,5740.96×
Alabama18,4650.92×
Oklahoma18,1581.14×
Kentucky17,9491×
Oregon16,7931.02×
Louisiana16,7920.91×
Connecticut15,3991.07×
Iowa14,9971.27×
Arkansas12,4001.05×
Utah11,7180.92×
Kansas11,6771.04×
Nevada11,4450.83×
Mississippi10,5140.89×
Nebraska7,3081.02×
Idaho6,9960.98×
West Virginia6,5330.98×
New Hampshire6,3801.13×
Maine5,8081.13×
New Mexico5,4620.76×
Washington, District of Columbia4,9791.16×
Hawaii4,6020.75×
Rhode Island4,4280.97×
Montana3,9861.01×
Delaware3,7500.95×
South Dakota3,0770.93×
Vermont2,6271.05×
North Dakota2,6040.89×
Alaska2,4300.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for James Patterson audience
BrandAffinityCategory
Grace Slick28.15×Music & Radio
headspace18.62×Health
Wok12.52×Food & Beverages
Grinch6.63×Movies & TV
Goop8.73×Internet & Social Media
Cryptic crossword25.07×Technology & Electronics
Israel3.2×Travel & Leisure
Goma26.71×Travel & Leisure
Hibachi11.67×Food & Beverages
Google Home9.3×Technology & Electronics
Cherish (group)14.9×Music & Radio
Governor of Michigan8.84×Politics & Society
Hemnet15.31×Home & Garden
Strategic human resource planning9.25×Business & Career
Fairy godmother7.44×Literature
Jeep Wagoneer5.66×Cars & Mobility
Whataburger1.62×Food & Beverages
TV Fanatic9.73×Movies & TV
Ira Glass15.69×Music & Radio
El Paso County, Colorado11.01×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by James Patterson audience
TraitClusterScore
TraditionCONSERVATISM1.42
PatriotismCONSERVATISM1.4
Community OrientationOPEN1.38
Family OrientationCONSERVATISM1.33
SpiritualityBALANCE1.3
Need for SecurityCONSERVATISM1.27

Worldwide distribution

Worldwide audience distribution share by country for James Patterson
CountryShare
United States53.1%
United Kingdom13.4%
Australia6.4%

See James Patterson audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does James Patterson have in United States?

James Patterson has an estimated audience of 1,429,516 people in United States, concentrated in California and Texas.

What is the gender split and age of James Patterson fans?

68.4% of James Patterson fans are female, 31.6% are male, with an average age of 47.9 years.

Which brands do James Patterson fans like most?

James Patterson fans show strongest brand affinity for Grace Slick (28.15×), headspace (18.62×), and Wok (12.52×) over the country average.

Where do James Patterson fans live in United States?

James Patterson fans in United States are most concentrated in California (reach 120,729), Texas (reach 105,598), and Florida (reach 99,225). These three regions account for the largest share of the active audience.

What other brands do James Patterson fans also like?

Beyond James Patterson itself, the audience over-indexes on headspace (18.62×), Wok (12.52×), Grinch (6.63×), and Goop (8.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for James Patterson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.