A data profile of the people who buy, follow and care about Candace Owens in United States — modelled from more than twelve digital signal sources. Candace Owens has an estimated audience of 15,743,560 people in United States.
The average Candace Owens fan in United States is 46.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Drudge Report, Fox News Channel, Donald Trump, with strongest over-indexing on Drudge Report (8.61× the country average).
Demographically, the Candace Owens audience skews more male with an average age of 46.8, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Candace Owens fan in United States is more male, around 46.8 years old, with strong Patriotism tendencies and a notable affinity for Drudge Report.
The key figures that characterise the Candace Owens profile in United States.
43.2% are female, 56.8% are male, average age 46.8.
| Metric | Value |
|---|---|
| Female | 43.2% |
| Male | 56.8% |
| Average age | 46.8 |
| Estimated audience size | 15,743,560 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 11% | |
| 30-39 | 15% | |
| 40-49 | 23% | |
| 50+ | 42% |
of the worldwide Candace Owens audience comes from United States.
| Country | Share |
|---|---|
| United States | 66.7% |
| Canada | 5.2% |
| United Kingdom | 4.9% |
Where the Candace Owens audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tennessee | ~400K | 1.24× | |
| 02 | Idaho | ~90K | 1.22× | |
| 03 | Alabama | ~200K | 1.15× | |
| 04 | Utah | ~200K | 1.12× | |
| 05 | Louisiana | ~200K | 1.11× | |
| 06 | Ohio | ~500K | 1.09× | |
| 07 | Connecticut | ~200K | 1.09× | |
| 08 | Missouri | ~300K | 1.08× | |
| 09 | South Carolina | ~200K | 1.08× | |
| 10 | Kansas | ~100K | 1.08× | |
| 11 | Michigan | ~400K | 1.07× | |
| 12 | New Jersey | ~400K | 1.07× | |
| 13 | Montana | ~50K | 1.07× | |
| 14 | Pennsylvania | ~500K | 1.06× | |
| 15 | Georgia | ~500K | 1.05× | |
| 16 | North Carolina | ~500K | 1.05× | |
| 17 | Arizona | ~300K | 1.05× | |
| 18 | Kentucky | ~200K | 1.05× | |
| 19 | Oklahoma | ~200K | 1.05× | |
| 20 | Mississippi | ~100K | 1.03× | |
| 21 | Washington, District of Columbia | ~50K | 1.03× | |
| 22 | Virginia | ~400K | 1.02× | |
| 23 | Indiana | ~300K | 1.02× | |
| 24 | New York | ~900K | 1.01× | |
| 25 | Maryland | ~300K | 1.01× | |
| 26 | Nebraska | ~80K | 1.01× | |
| 27 | Illinois | ~500K | 1.00× | |
| 28 | Minnesota | ~200K | 1.00× | |
| 29 | Arkansas | ~100K | 0.99× | |
| 30 | Florida | ~1M | 0.98× | |
| 31 | North Dakota | ~30K | 0.98× | |
| 32 | Washington | ~300K | 0.97× | |
| 33 | West Virginia | ~70K | 0.97× | |
| 34 | Texas | ~1M | 0.96× | |
| 35 | Colorado | ~200K | 0.96× | |
| 36 | Wisconsin | ~200K | 0.96× | |
| 37 | Massachusetts | ~300K | 0.95× | |
| 38 | Oregon | ~200K | 0.95× | |
| 39 | Iowa | ~100K | 0.95× | |
| 40 | California | ~1.5M | 0.92× | |
| 41 | New Hampshire | ~60K | 0.92× | |
| 42 | Maine | ~50K | 0.92× | |
| 43 | South Dakota | ~30K | 0.92× | |
| 44 | Delaware | ~40K | 0.91× | |
| 45 | Alaska | ~30K | 0.91× | |
| 46 | Rhode Island | ~40K | 0.88× | |
| 47 | New Mexico | ~60K | 0.86× | |
| 48 | Nevada | ~100K | 0.85× | |
| 49 | Hawaii | ~50K | 0.79× | |
| 50 | Vermont | ~20K | 0.79× |
The strongest cross-interests of the Candace Owens audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Drudge Report | Sports | 8.61× | ||
| 02 | The Matrix (franchise) | Movies & TV | 7.25× | ||
| 03 | Arnold Schwarzenegger | Movies & TV | 5.59× | ||
| 04 | Fox News Channel | Movies & TV | 4.67× | ||
| 05 | Carbonated water | Food & Beverages | 4.67× | ||
| 06 | Politico | Politics & Society | 4.32× | ||
| 07 | The Daily Caller | Internet & Social Media | 4.17× | ||
| 08 | New York Post | News | 4.12× | ||
| 09 | Joe Biden | Politics & Society | 3.31× | ||
| 10 | Robert Redford | Movies & TV | 2.99× | ||
| 11 | Retirement | Business & Career | 2.97× | ||
| 12 | Real property | Home & Garden | 2.56× | ||
| 13 | American Airlines | Travel & Leisure | 2.47× | ||
| 14 | Online newspaper | News | 2.36× | ||
| 15 | Tradition | Politics & Society | 2.30× | ||
| 16 | Nonprofit organization | Politics & Society | 2.25× | ||
| 17 | Activism | Politics & Society | 2.23× | ||
| 18 | Donald Trump | Politics & Society | 2.19× | ||
| 19 | Genetics | Kids & Family | 2.09× | ||
| 20 | CNN | Movies & TV | 2.08× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.42× | |
| Individualism | JOY | 2.07× | |
| Spirituality | BALANCE | 1.64× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.83× | |
| Pet Ownership | JOY | 0.84× | |
| Urban Lifestyle | OPEN | 0.87× |
Candace Owens has an estimated audience of 15,743,560 people in United States, concentrated in California and Texas.
43.2% of Candace Owens fans are female, 56.8% are male, with an average age of 46.8 years.
Candace Owens fans show strongest brand affinity for Drudge Report (8.61×), Fox News Channel (4.67×), and Donald Trump (2.19×) over the country average.
Candace Owens fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Candace Owens itself, the audience over-indexes on Fox News Channel (4.67×), Donald Trump (2.19×), American Airlines (2.47×), and New York Post (4.12×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Candace Owens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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