Candace Owens Audience in United States

Candace Owens has an estimated audience of 14,896,302 people in United States. 41.5% are female, 58.5% are male, average age 45.7. Top regions: California, Texas, Florida. Top brand affinities: Fox News Channel, Drudge Report, CNN, Capital One, Twin Peaks.

The average Candace Owens fan in United States is 45.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Fox News Channel, Drudge Report, CNN, with strongest over-indexing on Fox News Channel (3.72× the country average). Demographically, the Candace Owens audience skews more male with an average age of 45.7, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Author

Demographics of Candace Owens fans

Demographic split for Candace Owens audience in United States
MetricValue
Female41.5%
Male58.5%
Average age45.7
Estimated audience size14,896,302

Audience persona

The typical Candace Owens fan in United States is more male, around 45.7 years old, with strong Patriotism tendencies and a notable affinity for Fox News Channel.

Top regions in United States

Top regions ranked by reach for Candace Owens in United States
RegionReachAffinity
California1,627,3000.99×
Texas1,352,3491.06×
Florida1,065,3631.06×
New York981,5491.18×
Illinois544,6491.1×
Pennsylvania542,4611.08×
Georgia539,2281.18×
Ohio535,5631.17×
North Carolina510,5221.14×
New Jersey463,9361.22×
Michigan432,4401.11×
Tennessee399,9841.34×
Virginia381,8211.05×
Arizona314,4861.03×
Indiana290,1411.07×
Washington287,2540.96×
Maryland278,9621.09×
Massachusetts276,7270.94×
Missouri255,1781.06×
South Carolina250,9201.12×
Alabama246,3171.18×
Louisiana227,9421.19×
Colorado223,3330.95×
Wisconsin213,9670.95×
Minnesota209,9650.98×
Kentucky190,3021.02×
Oklahoma170,7201.03×
Connecticut164,7871.1×
Oregon157,4470.92×
Utah139,7981.05×
Mississippi130,6181.06×
Nevada130,3480.9×
Arkansas122,9101×
Kansas119,6951.02×
Iowa112,8020.92×
Idaho82,9811.11×
Nebraska72,8840.98×
West Virginia59,3550.86×
New Mexico56,9400.76×
Hawaii50,4820.79×
New Hampshire50,0750.85×
Washington, District of Columbia48,2971.08×
Maine41,3670.78×
Rhode Island40,4510.85×
Montana37,4400.91×
Delaware36,5620.89×
South Dakota27,0050.78×
North Dakota25,7010.84×
Alaska24,2820.76×
Wyoming18,6890.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Candace Owens audience
BrandAffinityCategory
Fox News Channel3.72×Movies & TV
Drudge Report8.17×Sports
CNN1.98×Movies & TV
Capital One2.32×Business & Career
Twin Peaks4.67×Movies & TV
MSN2.15×News
Singer-songwriter2.09×Music & Radio
New York Post3.38×News
American Airlines1.93×Travel & Leisure
Diabetes mellitus awareness3.31×Health
Google Maps1.92×Internet & Social Media
Arnold Schwarzenegger4.31×Movies & TV
Autism Awareness4.24×Health
Helen Hunt8.21×Movies & TV
Beetlejuice2.15×Movies & TV
Scooby-Doo2.36×Movies & TV
CarGurus2.52×Cars & Mobility
Staples (Canada)2.23×Business & Career
Aaron Rodgers2.7×Sports
Matthew McConaughey3.76×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Candace Owens audience
TraitClusterScore
PatriotismCONSERVATISM2.02
IndividualismJOY1.49
SpiritualityBALANCE1.18
Risk AppetiteTHRILL1.17
Need for SecurityCONSERVATISM1.17
Luxury OrientationPREMIUM1.09

Worldwide distribution

Worldwide audience distribution share by country for Candace Owens
CountryShare
United States67.3%
United Kingdom5.3%
Canada5.2%

See Candace Owens audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does Candace Owens have in United States?

Candace Owens has an estimated audience of 14,896,302 people in United States, concentrated in California and Texas.

What is the gender split and age of Candace Owens fans?

41.5% of Candace Owens fans are female, 58.5% are male, with an average age of 45.7 years.

Which brands do Candace Owens fans like most?

Candace Owens fans show strongest brand affinity for Fox News Channel (3.72×), Drudge Report (8.17×), and CNN (1.98×) over the country average.

Where do Candace Owens fans live in United States?

Candace Owens fans in United States are most concentrated in California (reach 1,627,300), Texas (reach 1,352,349), and Florida (reach 1,065,363). These three regions account for the largest share of the active audience.

What other brands do Candace Owens fans also like?

Beyond Candace Owens itself, the audience over-indexes on Drudge Report (8.17×), CNN (1.98×), Capital One (2.32×), and Twin Peaks (4.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Candace Owens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.