Caroline Kennedy Audience in United States

Caroline Kennedy logo

Caroline Kennedy has an estimated audience of 6,318,085 people in United States. 83.4% are female, 16.6% are male, average age 54.7. Top regions: California, Texas, New York. Top brand affinities: Capital One, Google Maps, Indeed.com, Diane Keaton, Kelly Osbourne.

The average Caroline Kennedy fan in United States is 54.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (5.33× the country average). Demographically, the Caroline Kennedy audience skews more female with an average age of 54.7, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Author

Demographics of Caroline Kennedy fans

Demographic split for Caroline Kennedy audience in United States
MetricValue
Female83.4%
Male16.6%
Average age54.7
Estimated audience size6,318,085

Audience persona

The typical Caroline Kennedy fan in United States is more female, around 54.7 years old, with strong Family Orientation tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Caroline Kennedy in United States
RegionReachAffinity
California734,4031.06×
Texas527,1470.97×
New York512,9701.45×
Florida441,8981.03×
Pennsylvania259,6481.22×
Illinois257,1371.22×
New Jersey214,4531.33×
Massachusetts209,0021.68×
Ohio202,6221.04×
North Carolina201,7441.06×
Georgia195,8811.01×
Michigan187,3461.13×
Virginia174,2771.13×
Washington129,3041.02×
Tennessee129,0771.02×
Maryland125,4811.16×
Indiana115,9281×
Missouri98,7380.97×
Wisconsin98,5311.04×
South Carolina94,9981×
Connecticut94,8921.5×
Minnesota94,2281.04×
Colorado87,8910.88×
Louisiana77,9320.96×
Kentucky76,9980.97×
Arizona73,8470.57×
Oregon67,3740.93×
Oklahoma64,1460.91×
Alabama50,4660.57×
Nevada48,4860.79×
Arkansas47,4990.91×
Iowa47,2720.91×
Kansas45,0990.91×
Utah39,4820.7×
Washington, District of Columbia35,0831.85×
New Hampshire31,2201.25×
Mississippi30,2780.58×
Rhode Island28,6471.42×
Nebraska28,5110.9×
Maine27,3881.21×
New Mexico26,2520.83×
West Virginia25,9630.88×
Idaho23,3800.74×
Hawaii21,3940.79×
Delaware18,0751.04×
Montana13,8060.79×
Vermont12,9431.17×
South Dakota10,1780.7×
North Dakota10,0130.77×
Wyoming5,8170.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Caroline Kennedy audience
BrandAffinityCategory
Capital One5.33×Business & Career
Google Maps4.96×Internet & Social Media
Indeed.com4.88×Business & Career
Diane Keaton6.35×Movies & TV
Kelly Osbourne9.91×Music & Radio
Twin Peaks8.13×Movies & TV
Jack Nicholson12.7×Movies & TV
Kia Sportage18.8×Cars & Mobility
Dumb and Dumber15.2×Movies & TV
Toni Collette16.65×Movies & TV
George Clooney9.05×Movies & TV
CarGurus4.76×Cars & Mobility
Beetlejuice3.87×Movies & TV
Aaron Rodgers5.08×Sports
Circle K5.54×Shopping
Matt Damon8.99×Movies & TV
Autism Awareness7.17×Health
AccuWeather4.84×Home & Garden
Diabetes mellitus awareness5.03×Health
Enterprise Rent-A-Car4.51×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Caroline Kennedy audience
TraitClusterScore
Family OrientationCONSERVATISM1.85
Community OrientationOPEN1.6
Urban LifestyleOPEN1.41
IndulgenceJOY1.39
ExtroversionTHRILL1.37
TraditionCONSERVATISM1.33

Worldwide distribution

Worldwide audience distribution share by country for Caroline Kennedy
CountryShare
United States62.9%
Germany8.4%
Italy3.2%

See Caroline Kennedy audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does Caroline Kennedy have in United States?

Caroline Kennedy has an estimated audience of 6,318,085 people in United States, concentrated in California and Texas.

What is the gender split and age of Caroline Kennedy fans?

83.4% of Caroline Kennedy fans are female, 16.6% are male, with an average age of 54.7 years.

Which brands do Caroline Kennedy fans like most?

Caroline Kennedy fans show strongest brand affinity for Capital One (5.33×), Google Maps (4.96×), and Indeed.com (4.88×) over the country average.

Where do Caroline Kennedy fans live in United States?

Caroline Kennedy fans in United States are most concentrated in California (reach 734,403), Texas (reach 527,147), and New York (reach 512,970). These three regions account for the largest share of the active audience.

What other brands do Caroline Kennedy fans also like?

Beyond Caroline Kennedy itself, the audience over-indexes on Google Maps (4.96×), Indeed.com (4.88×), Diane Keaton (6.35×), and Kelly Osbourne (9.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Caroline Kennedy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.