Writer Audience in United States

Writer logo

Writer has an estimated audience of 14,430,541 people in United States. 63.5% are female, 36.5% are male, average age 38.4. Top regions: California, Texas, Florida. Top brand affinities: Lulu 黃路梓茵, Combat sport, Throne of Glass, Bank account, Nationality.

The average Writer fan in United States is 38.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lulu 黃路梓茵, Combat sport, Throne of Glass, with strongest over-indexing on Lulu 黃路梓茵 (7.74× the country average). Demographically, the Writer audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Topic

Demographics of Writer fans

Demographic split for Writer audience in United States
MetricValue
Female63.5%
Male36.5%
Average age38.4
Estimated audience size14,430,541

Audience persona

The typical Writer fan in United States is more female, around 38.4 years old, with strong Mindfulness tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Writer in United States
RegionReachAffinity
California2,242,6711.41×
Texas1,729,5271.39×
Florida1,382,2641.41×
New York929,4621.15×
Georgia582,8461.31×
Pennsylvania509,5211.05×
North Carolina496,3231.14×
Illinois488,1181.02×
Michigan430,5701.14×
Ohio418,3970.94×
New Jersey407,3581.11×
Virginia383,0461.09×
Arizona340,0551.15×
Tennessee331,0681.14×
Washington326,6921.13×
Maryland295,4491.19×
Indiana280,2291.06×
Massachusetts276,7000.97×
Missouri219,6990.94×
Oklahoma207,8051.3×
South Carolina206,4150.95×
Colorado202,3900.89×
Alabama200,4410.99×
Minnesota185,8580.9×
Louisiana183,9990.99×
Kentucky181,6461×
Wisconsin174,8070.81×
Oregon158,8900.96×
Connecticut147,6061.02×
Nevada142,6211.02×
Utah132,6701.03×
Mississippi127,3411.07×
Arkansas114,3490.96×
Kansas106,8200.94×
Iowa94,2630.79×
New Mexico84,3771.17×
Idaho68,5930.95×
West Virginia67,6771.01×
Nebraska67,3390.93×
Hawaii51,6920.83×
Washington, District of Columbia45,3261.04×
Rhode Island40,3020.88×
New Hampshire40,2920.71×
Maine39,6220.77×
Delaware32,4170.81×
Montana29,0780.73×
South Dakota27,0180.81×
North Dakota25,3580.86×
Alaska25,0170.81×
Vermont16,3890.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Writer audience
BrandAffinityCategory
Lulu 黃路梓茵7.74×Movies & TV
Combat sport1.87×Sports
Throne of Glass7.74×Literature
Bank account2.11×Business & Career
Nationality1.6×Politics & Society
JDSU2.27×Business & Career
Home staging3.8×Home & Garden
Home Bargains7.74×Shopping
Staycation2.04×Home & Garden
Goop3.14×Internet & Social Media
Grace Slick5.07×Music & Radio
Grinch2.28×Movies & TV
Vocal harmony2.33×Music & Radio
Historic site2.13×Arts & Culture
Strategic human resource planning4.42×Business & Career
Nebraska Cornhuskers football1.73×Sports
Jesse Plemons1.57×Movies & TV
The Journey (1959 film)7.74×Movies & TV
Hocus Pocus2.02×Movies & TV
The Halal Guys2.69×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Writer audience
TraitClusterScore
MindfulnessBALANCE1.44
LGBTQ+ IdentityOPEN1.44
Luxury OrientationPREMIUM1.35
SustainabilityBALANCE1.3
Design AffinityPREMIUM1.26
SpiritualityBALANCE1.23

Worldwide distribution

Worldwide audience distribution share by country for Writer
CountryShare
United States22.4%
Italy8.9%
India5.3%

See Writer audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Writer have in United States?

Writer has an estimated audience of 14,430,541 people in United States, concentrated in California and Texas.

What is the gender split and age of Writer fans?

63.5% of Writer fans are female, 36.5% are male, with an average age of 38.4 years.

Which brands do Writer fans like most?

Writer fans show strongest brand affinity for Lulu 黃路梓茵 (7.74×), Combat sport (1.87×), and Throne of Glass (7.74×) over the country average.

Where do Writer fans live in United States?

Writer fans in United States are most concentrated in California (reach 2,242,671), Texas (reach 1,729,527), and Florida (reach 1,382,264). These three regions account for the largest share of the active audience.

What other brands do Writer fans also like?

Beyond Writer itself, the audience over-indexes on Combat sport (1.87×), Throne of Glass (7.74×), Bank account (2.11×), and Nationality (1.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Writer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.