Misery (film) Audience in United States

Misery (film) logo

Misery (film) has an estimated audience of 1,532,062 people in United States. 61.8% are female, 38.2% are male, average age 43.1. Top regions: California, Texas, Florida. Top brand affinities: Boardwalk Empire, School of Rock, Werner Herzog, Love Actually, Midnight in Paris.

The average Misery (film) fan in United States is 43.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Boardwalk Empire, School of Rock, Werner Herzog, with strongest over-indexing on Boardwalk Empire (106.32× the country average). Demographically, the Misery (film) audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Risk Appetite, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Misery (film) fans

Demographic split for Misery (film) audience in United States
MetricValue
Female61.8%
Male38.2%
Average age43.1
Estimated audience size1,532,062

Audience persona

The typical Misery (film) fan in United States is more female, around 43.1 years old, with strong Risk Appetite tendencies and a notable affinity for Boardwalk Empire.

Top regions in United States

Top regions ranked by reach for Misery (film) in United States
RegionReachAffinity
California163,8380.97×
Texas130,0700.99×
Florida92,8610.9×
New York82,2510.96×
Ohio56,2181.19×
Pennsylvania54,1891.05×
Illinois54,1051.06×
North Carolina47,3271.03×
Georgia46,0880.98×
Michigan43,9901.1×
Virginia36,3690.97×
Tennessee33,7071.1×
New Jersey33,1000.85×
Indiana31,5461.13×
Washington31,2661.02×
Arizona30,0820.96×
Missouri29,5241.2×
Massachusetts28,1600.93×
Colorado25,4241.05×
Maryland25,2750.96×
Wisconsin23,9441.04×
Minnesota23,0221.05×
South Carolina22,5550.98×
Kentucky22,0501.15×
Alabama19,3590.9×
Louisiana19,2830.98×
Oklahoma19,0231.12×
Oregon18,8091.07×
Connecticut14,4470.94×
Utah13,8311.01×
Nevada13,7960.93×
Arkansas13,6781.08×
Kansas12,7741.06×
Iowa12,655
Mississippi12,4770.99×
New Mexico8,2911.08×
West Virginia7,9191.11×
Idaho7,5910.99×
Nebraska7,1070.93×
New Hampshire6,0761.01×
Maine6,0231.1×
Hawaii4,6700.71×
Rhode Island4,6570.95×
Montana4,6051.08×
Delaware3,9460.93×
Washington, District of Columbia3,7940.82×
Alaska3,0780.94×
North Dakota2,9270.93×
South Dakota2,8700.81×
Vermont2,7511.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Misery (film) audience
BrandAffinityCategory
Boardwalk Empire106.32×Movies & TV
School of Rock51.57×Movies & TV
Werner Herzog64.15×Movies & TV
Love Actually31.48×Movies & TV
Midnight in Paris57.11×Movies & TV
Diane Keaton8.85×Movies & TV
True Detective9.87×Movies & TV
Horoscope13.08×Health
Moonrise Kingdom44.19×Movies & TV
The Holiday16.34×Movies & TV
A Quiet Place29.9×Movies & TV
Zac Efron12.14×Movies & TV
The Sixth Sense30.4×Movies & TV
Little Miss Sunshine24.16×Movies & TV
Creepypasta19.86×Literature
Helen Mirren13.32×Movies & TV
The IT Crowd42.54×Movies & TV
James Caan16.2×Movies & TV
Mrs. Doubtfire16.73×Movies & TV
Day trading10.32×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Misery (film) audience
TraitClusterScore
Risk AppetiteTHRILL2.04
TraditionCONSERVATISM1.51
ExtroversionTHRILL1.43
Need for SecurityCONSERVATISM1.26
Social Media UsageJOY1.23
PatriotismCONSERVATISM1.22

Worldwide distribution

Worldwide audience distribution share by country for Misery (film)
CountryShare
United States26.2%
United Kingdom6.3%
France5.8%

See Misery (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Misery (film) have in United States?

Misery (film) has an estimated audience of 1,532,062 people in United States, concentrated in California and Texas.

What is the gender split and age of Misery (film) fans?

61.8% of Misery (film) fans are female, 38.2% are male, with an average age of 43.1 years.

Which brands do Misery (film) fans like most?

Misery (film) fans show strongest brand affinity for Boardwalk Empire (106.32×), School of Rock (51.57×), and Werner Herzog (64.15×) over the country average.

Where do Misery (film) fans live in United States?

Misery (film) fans in United States are most concentrated in California (reach 163,838), Texas (reach 130,070), and Florida (reach 92,861). These three regions account for the largest share of the active audience.

What other brands do Misery (film) fans also like?

Beyond Misery (film) itself, the audience over-indexes on School of Rock (51.57×), Werner Herzog (64.15×), Love Actually (31.48×), and Midnight in Paris (57.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Misery (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.