The Mist (film) Audience in United States
The Mist (film) has an estimated audience of 1,200,479 people in United States. 50.8% are female, 49.2% are male, average age 40.9. Top regions: California, Texas, Florida.
The average The Mist (film) fan in United States is 40.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the The Mist (film) audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Patriotism, Extroversion.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror
Demographics of The Mist (film) fans
| Metric | Value |
|---|---|
| Female | 50.8% |
| Male | 49.2% |
| Average age | 40.9 |
| Estimated audience size | 1,200,479 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 144,353 | 1.09× |
| Texas | 120,621 | 1.17× |
| Florida | 68,710 | 0.85× |
| New York | 60,907 | 0.91× |
| Illinois | 41,807 | 1.05× |
| Pennsylvania | 41,283 | 1.02× |
| Ohio | 39,022 | 1.06× |
| North Carolina | 36,328 | 1.01× |
| Georgia | 35,805 | 0.97× |
| Michigan | 32,892 | 1.05× |
| Washington | 28,021 | 1.16× |
| Arizona | 27,652 | 1.13× |
| Virginia | 27,617 | 0.94× |
| New Jersey | 25,844 | 0.85× |
| Tennessee | 24,577 | 1.02× |
| Indiana | 23,460 | 1.07× |
| Missouri | 22,449 | 1.16× |
| Massachusetts | 21,609 | 0.91× |
| Colorado | 19,075 | 1.01× |
| Wisconsin | 18,450 | 1.02× |
| Maryland | 18,126 | 0.88× |
| Minnesota | 17,590 | 1.02× |
| Oklahoma | 16,701 | 1.25× |
| Oregon | 16,563 | 1.2× |
| Kentucky | 16,449 | 1.09× |
| Alabama | 16,045 | 0.96× |
| South Carolina | 15,909 | 0.88× |
| Louisiana | 14,699 | 0.95× |
| Utah | 10,947 | 1.02× |
| Arkansas | 10,942 | 1.11× |
| Nevada | 10,864 | 0.94× |
| Iowa | 10,485 | 1.06× |
| Kansas | 10,327 | 1.09× |
| Connecticut | 10,119 | 0.84× |
| Mississippi | 8,902 | 0.9× |
| New Mexico | 6,730 | 1.12× |
| Idaho | 6,616 | 1.1× |
| Nebraska | 5,915 | 0.98× |
| West Virginia | 5,736 | 1.03× |
| Maine | 5,470 | 1.27× |
| New Hampshire | 4,932 | 1.04× |
| Hawaii | 3,787 | 0.73× |
| Rhode Island | 3,578 | 0.94× |
| Montana | 3,210 | 0.96× |
| Alaska | 3,109 | 1.21× |
| Delaware | 2,649 | 0.8× |
| South Dakota | 2,521 | 0.91× |
| Washington, District of Columbia | 2,486 | 0.69× |
| North Dakota | 2,284 | 0.93× |
| Vermont | 1,792 | 0.85× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.05 |
| Extroversion | THRILL | 1.67 |
| Tradition | CONSERVATISM | 1.44 |
| Mindfulness | BALANCE | 1.33 |
| Spirituality | BALANCE | 1.27 |
| Need for Security | CONSERVATISM | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 42.9% |
| India | 6.6% |
| United Kingdom | 5.4% |
See The Mist (film) audiences in other countries
More Horror audiences in United States
- The Conjuring (10,176,397)
- Scream (1996 film) (7,039,945)
- 28 Weeks Later (4,243,581)
- Friday the 13th (franchise) (3,945,959)
- Saw (2004 film) (3,941,794)
How to read this data
Audience size is the estimated number of people in United States who actively search for The Mist (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.