A data profile of the people who buy, follow and care about Tomb Raider in United States — modelled from more than twelve digital signal sources. Tomb Raider has an estimated audience of 1,013,170 people in United States.
The average Tomb Raider fan in United States is 31.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Square (company), Alicia Vikander, Frozen (2010 American film), with strongest over-indexing on Square (company) (14.09× the country average).
Demographically, the Tomb Raider audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Social Media Usage, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Tomb Raider fan in United States is more male, around 31.7 years old, with strong Social Media Usage tendencies and a notable affinity for Square (company).
The key figures that characterise the Tomb Raider profile in United States.
28.5% are female, 71.5% are male, average age 31.7.
| Metric | Value |
|---|---|
| Female | 28.5% |
| Male | 71.5% |
| Average age | 31.7 |
| Estimated audience size | 1,013,170 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 26% | |
| 30-39 | 20% | |
| 40-49 | 11% | |
| 50+ | 7% |
of the worldwide Tomb Raider audience comes from United States.
| Country | Share |
|---|---|
| United States | 15.4% |
| United Kingdom | 6.5% |
| France | 5.7% |
Where the Tomb Raider audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~3K | 1.30× | |
| 02 | Arizona | ~30K | 1.29× | |
| 03 | Nevada | ~10K | 1.28× | |
| 04 | Utah | ~10K | 1.19× | |
| 05 | Idaho | ~6K | 1.18× | |
| 06 | Washington | ~20K | 1.15× | |
| 07 | South Dakota | ~3K | 1.14× | |
| 08 | Oregon | ~10K | 1.13× | |
| 09 | Alabama | ~20K | 1.11× | |
| 10 | Oklahoma | ~10K | 1.11× | |
| 11 | California | ~100K | 1.07× | |
| 12 | Arkansas | ~9K | 1.07× | |
| 13 | West Virginia | ~5K | 1.07× | |
| 14 | Texas | ~90K | 1.06× | |
| 15 | New Mexico | ~5K | 1.06× | |
| 16 | Florida | ~70K | 1.05× | |
| 17 | Montana | ~3K | 1.05× | |
| 18 | Missouri | ~20K | 1.04× | |
| 19 | Kentucky | ~10K | 1.03× | |
| 20 | Wyoming | ~2K | 1.03× | |
| 21 | Indiana | ~20K | 1.01× | |
| 22 | Ohio | ~30K | 1.00× | |
| 23 | Hawaii | ~4K | 1.00× | |
| 24 | Georgia | ~30K | 0.99× | |
| 25 | Colorado | ~20K | 0.99× | |
| 26 | Michigan | ~30K | 0.98× | |
| 27 | Tennessee | ~20K | 0.98× | |
| 28 | Kansas | ~8K | 0.97× | |
| 29 | North Carolina | ~30K | 0.96× | |
| 30 | Louisiana | ~10K | 0.96× | |
| 31 | Maine | ~3K | 0.96× | |
| 32 | New York | ~50K | 0.95× | |
| 33 | Mississippi | ~8K | 0.95× | |
| 34 | Nebraska | ~5K | 0.95× | |
| 35 | Illinois | ~30K | 0.94× | |
| 36 | Virginia | ~20K | 0.94× | |
| 37 | Pennsylvania | ~30K | 0.93× | |
| 38 | North Dakota | ~2K | 0.93× | |
| 39 | South Carolina | ~10K | 0.92× | |
| 40 | Connecticut | ~9K | 0.92× | |
| 41 | New Hampshire | ~4K | 0.92× | |
| 42 | Rhode Island | ~3K | 0.91× | |
| 43 | Wisconsin | ~10K | 0.88× | |
| 44 | Iowa | ~7K | 0.87× | |
| 45 | Delaware | ~2K | 0.87× | |
| 46 | Massachusetts | ~20K | 0.86× | |
| 47 | Maryland | ~20K | 0.86× | |
| 48 | Minnesota | ~10K | 0.85× | |
| 49 | New Jersey | ~20K | 0.82× | |
| 50 | Washington, District of Columbia | ~2K | 0.74× |
The strongest cross-interests of the Tomb Raider audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Any Given Sunday | Movies & TV | 45.53× | ||
| 02 | Alicia Vikander | Movies & TV | 33.61× | ||
| 03 | Eden Lake | Movies & TV | 32.64× | ||
| 04 | The Impossible (2012 film) | Movies & TV | 32.21× | ||
| 05 | Life of Pi (film) | Movies & TV | 28.45× | ||
| 06 | The Descent | Movies & TV | 24.24× | ||
| 07 | The Village (2004 film) | Movies & TV | 21.03× | ||
| 08 | Frozen (2010 American film) | Movies & TV | 20.45× | ||
| 09 | Resident Evil 5 | Games | 17.60× | ||
| 10 | Square (company) | Shopping | 14.09× | ||
| 11 | Uncharted | Games | 13.36× | ||
| 12 | I Know What You Did Last Summer | Movies & TV | 10.71× | ||
| 13 | The Holiday | Movies & TV | 10.37× | ||
| 14 | The Last of Us | Games | 9.58× | ||
| 15 | The Legend of Zelda | Games | 7.01× | ||
| 16 | Twitch | Games | 6.78× | ||
| 17 | Godzilla | Movies & TV | 3.84× | ||
| 18 | Peacemaker | Movies & TV | 2.67× | ||
| 19 | TikTok | Internet & Social Media | 2.25× | ||
| 20 | Superman | Movies & TV | 2.08× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.41× | |
| Early Adopter Mentality | POWER | 1.13× | |
| Pet Ownership | JOY | 0.94× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.48× | |
| Creativity | OPEN | 0.55× | |
| Community Orientation | OPEN | 0.55× |
Tomb Raider has an estimated audience of 1,013,170 people in United States, concentrated in California and Texas.
28.5% of Tomb Raider fans are female, 71.5% are male, with an average age of 31.7 years.
Tomb Raider fans show strongest brand affinity for Square (company) (14.09×), Alicia Vikander (33.61×), and Frozen (2010 American film) (20.45×) over the country average.
Tomb Raider fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Tomb Raider itself, the audience over-indexes on Alicia Vikander (33.61×), Frozen (2010 American film) (20.45×), Twitch (6.78×), and Eden Lake (32.64×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Tomb Raider. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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