A data profile of the people who buy, follow and care about Any Given Sunday in United States — modelled from more than twelve digital signal sources. Any Given Sunday has an estimated audience of 376,404 people in United States.
The average Any Given Sunday fan in United States is 37.5 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Dennis Quaid, Diane Keaton, Helen Mirren, with strongest over-indexing on Dennis Quaid (591.72× the country average).
Demographically, the Any Given Sunday audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Any Given Sunday fan in United States is balanced, around 37.5 years old, with strong Patriotism tendencies and a notable affinity for Dennis Quaid.
The key figures that characterise the Any Given Sunday profile in United States.
52.5% are female, 47.5% are male, average age 37.5.
| Metric | Value |
|---|---|
| Female | 52.5% |
| Male | 47.5% |
| Average age | 37.5 |
| Estimated audience size | 376,404 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 7% | |
| 30-39 | 10% | |
| 40-49 | 14% | |
| 50+ | 28% |
of the worldwide Any Given Sunday audience comes from United States.
| Country | Share |
|---|---|
| United States | 51.0% |
| United Kingdom | 9.5% |
| Canada | 6.7% |
Where the Any Given Sunday audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maine | ~3K | 1.82× | |
| 02 | Louisiana | ~6K | 1.19× | |
| 03 | Mississippi | ~4K | 1.16× | |
| 04 | Georgia | ~10K | 1.15× | |
| 05 | Maryland | ~8K | 1.15× | |
| 06 | Kansas | ~4K | 1.14× | |
| 07 | Missouri | ~7K | 1.12× | |
| 08 | Ohio | ~10K | 1.11× | |
| 09 | Michigan | ~10K | 1.11× | |
| 10 | Alabama | ~6K | 1.11× | |
| 11 | Washington, District of Columbia | ~1K | 1.11× | |
| 12 | Illinois | ~10K | 1.10× | |
| 13 | Oklahoma | ~5K | 1.09× | |
| 14 | South Carolina | ~6K | 1.07× | |
| 15 | Pennsylvania | ~10K | 1.05× | |
| 16 | Nebraska | ~2K | 1.04× | |
| 17 | Texas | ~40K | 1.03× | |
| 18 | Arkansas | ~3K | 1.03× | |
| 19 | Delaware | ~1K | 1.03× | |
| 20 | Kentucky | ~5K | 1.02× | |
| 21 | Connecticut | ~4K | 1.02× | |
| 22 | Nevada | ~4K | 1.01× | |
| 23 | North Carolina | ~10K | 1.00× | |
| 24 | Wisconsin | ~6K | 1.00× | |
| 25 | New York | ~20K | 0.99× | |
| 26 | Tennessee | ~8K | 0.99× | |
| 27 | Iowa | ~3K | 0.99× | |
| 28 | New Jersey | ~10K | 0.98× | |
| 29 | Virginia | ~9K | 0.98× | |
| 30 | Massachusetts | ~8K | 0.98× | |
| 31 | Rhode Island | ~1K | 0.98× | |
| 32 | Indiana | ~7K | 0.96× | |
| 33 | Colorado | ~6K | 0.96× | |
| 34 | West Virginia | ~2K | 0.96× | |
| 35 | North Dakota | <1K | 0.96× | |
| 36 | Oregon | ~4K | 0.95× | |
| 37 | Florida | ~30K | 0.94× | |
| 38 | Arizona | ~8K | 0.94× | |
| 39 | Montana | ~1K | 0.93× | |
| 40 | New Hampshire | ~1K | 0.92× | |
| 41 | South Dakota | <1K | 0.91× | |
| 42 | California | ~40K | 0.90× | |
| 43 | Minnesota | ~5K | 0.90× | |
| 44 | New Mexico | ~2K | 0.89× | |
| 45 | Alaska | <1K | 0.87× | |
| 46 | Idaho | ~2K | 0.85× | |
| 47 | Washington | ~7K | 0.84× | |
| 48 | Vermont | <1K | 0.84× | |
| 49 | Hawaii | ~1K | 0.80× | |
| 50 | Utah | ~2K | 0.70× |
The strongest cross-interests of the Any Given Sunday audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dennis Quaid | Movies & TV | 591.72× | ||
| 02 | John C. Reilly | Movies & TV | 64.72× | ||
| 03 | James Caan | Movies & TV | 63.24× | ||
| 04 | Helen Mirren | Movies & TV | 60.09× | ||
| 05 | Christopher Lloyd | Movies & TV | 51.38× | ||
| 06 | Legally Blonde | Movies & TV | 47.23× | ||
| 07 | Tomb Raider | Games | 45.53× | ||
| 08 | Julie Andrews | Movies & TV | 41.04× | ||
| 09 | Clueless (film) | Movies & TV | 32.91× | ||
| 10 | Diane Keaton | Movies & TV | 31.49× | ||
| 11 | Pitch Perfect 2 | Movies & TV | 28.52× | ||
| 12 | Remember the Titans | Movies & TV | 27.93× | ||
| 13 | Maggie Smith | Movies & TV | 20.47× | ||
| 14 | Taron Egerton | Movies & TV | 20.00× | ||
| 15 | Karen Gillan | Movies & TV | 17.05× | ||
| 16 | Christopher Walken | Movies & TV | 15.07× | ||
| 17 | Anna Faris | Movies & TV | 14.29× | ||
| 18 | Melissa McCarthy | Movies & TV | 13.70× | ||
| 19 | Barbra Streisand | Music & Radio | 12.71× | ||
| 20 | Sally Field | Movies & TV | 11.95× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.46× | |
| Spirituality | BALANCE | 1.39× | |
| Indulgence | JOY | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.68× | |
| Pet Ownership | JOY | 0.71× | |
| Creativity | OPEN | 0.75× |
Any Given Sunday has an estimated audience of 376,404 people in United States, concentrated in California and Texas.
52.5% of Any Given Sunday fans are female, 47.5% are male, with an average age of 37.5 years.
Any Given Sunday fans show strongest brand affinity for Dennis Quaid (591.72×), Diane Keaton (31.49×), and Helen Mirren (60.09×) over the country average.
Any Given Sunday fans in United States are most concentrated in California (reach ~40K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Any Given Sunday itself, the audience over-indexes on Diane Keaton (31.49×), Helen Mirren (60.09×), James Caan (63.24×), and Christopher Lloyd (51.38×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Any Given Sunday. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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