The Orphanage (film) Audience in United States

The Orphanage (film) has an estimated audience of 394,532 people in United States. 50.0% are female, 50.0% are male, average age 34.4. Top regions: California, Texas, Florida. Top brand affinities: The Strangers (2008 film), 10 Cloverfield Lane, Bates Motel (TV series), Javier Bardem, Panic Room.

The average The Orphanage (film) fan in United States is 34.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Strangers (2008 film), 10 Cloverfield Lane, Bates Motel (TV series), with strongest over-indexing on The Strangers (2008 film) (331.81× the country average). Demographically, the The Orphanage (film) audience skews balanced with an average age of 34.4, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Orphanage (film) fans

Demographic split for The Orphanage (film) audience in United States
MetricValue
Female50.0%
Male50.0%
Average age34.4
Estimated audience size394,532

Audience persona

The typical The Orphanage (film) fan in United States is balanced, around 34.4 years old, with strong Patriotism tendencies and a notable affinity for The Strangers (2008 film).

Top regions in United States

Top regions ranked by reach for The Orphanage (film) in United States
RegionReachAffinity
California59,1591.36×
Texas49,2671.45×
Florida22,9610.86×
New York21,3800.97×
Illinois17,8461.36×
Pennsylvania12,8340.97×
Ohio12,4951.03×
Georgia11,7080.96×
North Carolina11,5200.97×
Michigan9,9620.97×
New Jersey8,8970.89×
Arizona8,4141.04×
Virginia8,4000.87×
Tennessee8,0481.02×
Washington7,7600.98×
Indiana7,6471.06×
Massachusetts7,3960.95×
Colorado7,0341.13×
Missouri6,3371×
Wisconsin5,9201×
Maryland5,8010.86×
Kentucky5,4631.1×
Louisiana5,3921.06×
South Carolina5,3140.9×
Minnesota5,2890.94×
Oklahoma5,1451.17×
Oregon4,8921.08×
Alabama4,8860.89×
Nevada4,7481.24×
Connecticut4,2741.08×
Utah4,0731.15×
Arkansas3,5021.08×
Kansas3,4191.1×
Iowa3,1220.96×
Mississippi2,9800.92×
New Mexico2,8141.42×
Idaho2,0181.02×
Nebraska1,9911.01×
West Virginia1,8791.02×
New Hampshire1,4180.91×
Hawaii1,3520.8×
Rhode Island1,3321.06×
Maine1,2370.88×
Washington, District of Columbia9180.77×
Montana8620.79×
Delaware8510.78×
North Dakota8351.03×
South Dakota7490.82×
Alaska6820.81×
Wyoming4830.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Orphanage (film) audience
BrandAffinityCategory
The Strangers (2008 film)331.81×Movies & TV
10 Cloverfield Lane284.59×Movies & TV
Bates Motel (TV series)226.08×Movies & TV
Javier Bardem95.35×Movies & TV
Panic Room306.6×Movies & TV
Suspiria234.19×Movies & TV
Creepypasta80.36×Literature
Crimson Peak110.24×Movies & TV
Twin Peaks28.96×Movies & TV
White Chicks34.38×Movies & TV
A Quiet Place48.68×Movies & TV
Depop26.69×Fashion & Accessoires
Halloween Horror Nights30.53×Movies & TV
Beetlejuice9.77×Movies & TV
Edward Scissorhands64.5×Movies & TV
28 Days Later19.28×Movies & TV
The X-Files49.9×Movies & TV
Google Maps6.62×Internet & Social Media
Indeed.com6.89×Business & Career
The Conjuring 246.03×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Orphanage (film) audience
TraitClusterScore
PatriotismCONSERVATISM2.86
SpiritualityBALANCE1.57
Community OrientationOPEN1.28
IndulgenceJOY1.27
TraditionCONSERVATISM1.27
Family OrientationCONSERVATISM1.18

Worldwide distribution

Worldwide audience distribution share by country for The Orphanage (film)
CountryShare
United States26.0%
United Kingdom7.7%
Spain5.8%

See The Orphanage (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Orphanage (film) have in United States?

The Orphanage (film) has an estimated audience of 394,532 people in United States, concentrated in California and Texas.

What is the gender split and age of The Orphanage (film) fans?

50.0% of The Orphanage (film) fans are female, 50.0% are male, with an average age of 34.4 years.

Which brands do The Orphanage (film) fans like most?

The Orphanage (film) fans show strongest brand affinity for The Strangers (2008 film) (331.81×), 10 Cloverfield Lane (284.59×), and Bates Motel (TV series) (226.08×) over the country average.

Where do The Orphanage (film) fans live in United States?

The Orphanage (film) fans in United States are most concentrated in California (reach 59,159), Texas (reach 49,267), and Florida (reach 22,961). These three regions account for the largest share of the active audience.

What other brands do The Orphanage (film) fans also like?

Beyond The Orphanage (film) itself, the audience over-indexes on 10 Cloverfield Lane (284.59×), Bates Motel (TV series) (226.08×), Javier Bardem (95.35×), and Panic Room (306.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Orphanage (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.