Andrew Lincoln Audience in United States

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Andrew Lincoln has an estimated audience of 1,462,961 people in United States. 47.6% are female, 52.4% are male, average age 37.7. Top regions: California, Texas, Florida. Top brand affinities: Jon Bernthal, Norman Reedus, Lauren Cohan, Sarah Wayne Callies, Chandler Riggs.

The average Andrew Lincoln fan in United States is 37.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jon Bernthal, Norman Reedus, Lauren Cohan, with strongest over-indexing on Jon Bernthal (201.43× the country average). Demographically, the Andrew Lincoln audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Tradition, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Andrew Lincoln fans

Demographic split for Andrew Lincoln audience in United States
MetricValue
Female47.6%
Male52.4%
Average age37.7
Estimated audience size1,462,961

Audience persona

The typical Andrew Lincoln fan in United States is balanced, around 37.7 years old, with strong Tradition tendencies and a notable affinity for Jon Bernthal.

Top regions in United States

Top regions ranked by reach for Andrew Lincoln in United States
RegionReachAffinity
California167,5191.04×
Texas148,9331.18×
Florida98,6391×
New York76,5960.94×
Georgia51,5661.14×
North Carolina50,1651.14×
Pennsylvania49,1571×
Ohio48,4331.07×
Illinois48,2330.99×
Michigan38,8951.02×
Virginia36,9261.04×
Arizona35,2541.18×
Tennessee34,6571.18×
New Jersey32,8480.88×
Indiana31,9781.2×
Washington30,3751.04×
Alabama25,5211.25×
Massachusetts25,5120.89×
Missouri24,4761.04×
Kentucky24,2841.32×
Maryland23,9160.95×
South Carolina22,8691.04×
Colorado21,1710.92×
Wisconsin19,9590.91×
Oklahoma19,3881.19×
Louisiana18,7590.99×
Minnesota17,8320.85×
Oregon17,8131.06×
Arkansas14,3221.19×
Nevada13,6670.97×
Mississippi13,4841.12×
Connecticut13,1860.9×
Utah12,9560.99×
Kansas11,2000.97×
Iowa10,7500.89×
West Virginia8,4741.24×
New Mexico8,3251.13×
Idaho7,2890.99×
Nebraska6,4680.88×
New Hampshire5,3270.92×
Maine5,0690.97×
Hawaii4,4120.7×
Delaware4,1371.02×
Rhode Island3,9530.85×
Montana3,8750.95×
Alaska3,1201×
Washington, District of Columbia2,7570.63×
South Dakota2,6840.79×
North Dakota2,4740.82×
Vermont2,0970.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Andrew Lincoln audience
BrandAffinityCategory
Jon Bernthal201.43×Movies & TV
Norman Reedus168.55×Movies & TV
Lauren Cohan213.03×Movies & TV
Sarah Wayne Callies293.85×Movies & TV
Chandler Riggs277.07×Movies & TV
Christian Serratos237.44×Movies & TV
Felicity Jones168.38×Movies & TV
Michael Cudlitz287.24×Movies & TV
Laura Linney133.49×Movies & TV
Jeffrey Dean Morgan89.58×Movies & TV
Samantha Morton283.52×Movies & TV
Josh McDermitt297.53×Music & Radio
Olivia Munn76.81×Movies & TV
Alan Turing151.2×Politics & Society
Day of the Dead (2008 film)102.58×Movies & TV
Anna Faris69.39×Movies & TV
Last.fm199.65×Music & Radio
Robert Kirkman181.67×Literature
Angela Kinsey168.08×Movies & TV
Lori Loughlin75.42×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Andrew Lincoln audience
TraitClusterScore
TraditionCONSERVATISM1.42
ExtroversionTHRILL1.38
Social Media UsageJOY1.18
Risk AppetiteTHRILL1.08
Early Adopter MentalityPOWER1.08
Convenience OrientationPREMIUM1.01

Worldwide distribution

Worldwide audience distribution share by country for Andrew Lincoln
CountryShare
United States25.6%
United Kingdom19.3%
Brazil5.5%

See Andrew Lincoln audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Andrew Lincoln have in United States?

Andrew Lincoln has an estimated audience of 1,462,961 people in United States, concentrated in California and Texas.

What is the gender split and age of Andrew Lincoln fans?

47.6% of Andrew Lincoln fans are female, 52.4% are male, with an average age of 37.7 years.

Which brands do Andrew Lincoln fans like most?

Andrew Lincoln fans show strongest brand affinity for Jon Bernthal (201.43×), Norman Reedus (168.55×), and Lauren Cohan (213.03×) over the country average.

Where do Andrew Lincoln fans live in United States?

Andrew Lincoln fans in United States are most concentrated in California (reach 167,519), Texas (reach 148,933), and Florida (reach 98,639). These three regions account for the largest share of the active audience.

What other brands do Andrew Lincoln fans also like?

Beyond Andrew Lincoln itself, the audience over-indexes on Norman Reedus (168.55×), Lauren Cohan (213.03×), Sarah Wayne Callies (293.85×), and Chandler Riggs (277.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Andrew Lincoln. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.