Rascasse Audience Intelligence

FIBA Basketball World Cup Fan Demographics in Germany

FIBA Basketball World Cup has an estimated audience of 548K people in Germany.

#27among Basketball in Germany
#138among events in Germany
#889in Sports

The average FIBA Basketball World Cup fan in Germany is 31.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

By number of fans, FIBA Basketball World Cup ranks #28 among the 2655 objects in Basketball in Germany — 1.6× the group median.

Women make up 35.7% of the fan base, 4.0 percentage points fewer than the group average.

Compared with the other 2654 objects in Basketball, FIBA Basketball World Cup fans stand out for their interest in Deutscher Basketballbund, Penélope Cruz and All Quiet on the Western Front.

Interest is seasonal: July, August and September account for 96% of the year's searches, March is the quietest month.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include Victor Wembanyama, Dirk Nowitzki, Caitlin Clark, with strongest over-indexing on Victor Wembanyama (20.62× the country average).

Demographically, the FIBA Basketball World Cup audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Extroversion, Pet Ownership.

The typical FIBA Basketball World Cup fan in Germany is more male, around 31.6 years old, with strong Extroversion tendencies and a notable affinity for Victor Wembanyama.

Category: Sports · Type: Event · Subtype: Basketball

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
548K
in Germany
Gender
35.7%♀
64.3% male
Age
31.6
average years
Country rank
#11536
among all objects in Germany
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of FIBA Basketball World Cup fans

35.7% are female, 64.3% are male, average age 31.6.

Fig. 02

Gender split

35.7%
Female
64.3%
Male
Demographic split for FIBA Basketball World Cup audience in Germany
MetricValue
Female35.7%
Male64.3%
Average age31.6
Estimated audience size548K
Fig. 03

Age distribution

Ø 31.6
average years
Age distribution of the FIBA Basketball World Cup audience in Germany
Age bracketShare%
16-2442%
25-3423%
35-4416%
45-5412%
55+7%
Fig. 04

Worldwide distribution

15.6%

of the worldwide FIBA Basketball World Cup audience comes from Germany.

Worldwide audience distribution share by country for FIBA Basketball World Cup
CountryShare
Philippines25.1%
Germany15.6%
Italy11.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

FIBA Basketball World Cup fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~50K1.90×
02Nordrhein-Westfalen~100K1.11×
03Niedersachsen~60K1.05×
04Brandenburg~20K1.04×
05Baden-Württemberg~80K1.03×
06Schleswig-Holstein~20K1.01×
07Hamburg~10K1.00×
08Bayern~90K0.99×
09Hessen~40K0.94×
10Sachsen~30K0.94×
11Mecklenburg-Vorpommern~10K0.94×
12Saarland~6K0.93×
13Bremen~4K0.93×
14Rheinland-Pfalz~20K0.88×
15Sachsen-Anhalt~10K0.84×
16Thüringen~10K0.82×
Fig. 06

Affinity by region

Affinity by region — FIBA Basketball World Cup, Germany
0.82×1.00×1.90×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the FIBA Basketball World Cup audience vs. the country average
#·InterestCategoryAffinity×
01Victor WembanyamaSports20.62×
02Dirk NowitzkiSports18.38×
03Caitlin ClarkSports16.66×
04Stephen CurrySports15.04×
05Deutscher BasketballbundSports15.04×
06Penélope CruzMovies & TV14.49×
07All Quiet on the Western FrontLiterature13.53×
08ThingiverseArts & Culture12.12×
09Anne WünscheMovies & TV11.70×
10Sophie CunninghamSports11.70×
11Magenta TVMovies & TV8.50×
12Olivia WildeMovies & TV8.39×
13Shirin DavidBeauty & Wellness4.30×
14TransfermarktSports3.93×
15Alexander ZverevSports2.92×
16Gute Zeiten, schlechte ZeitenMovies & TV2.57×
17SportsSports1.91×
18Borussia DortmundSports1.62×
19FIFA World CupSports1.52×
20Business and industryBusiness & Career1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the FIBA Basketball World Cup audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the FIBA Basketball World Cup audience vs. the country average · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.45×
Pet OwnershipJOY1.24×
IndividualismJOY1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the FIBA Basketball World Cup audience vs. the country average · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.67×
DIY MentalityTHRILL0.80×
SustainabilityBALANCE0.82×
0×1.00× baseline2×
Appendix

Explore more audiences

More Basketball audiences in Germany

See FIBA Basketball World Cup audiences in other countries

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in FIBA Basketball World Cup over the last 12 months. Modelled, not counted; people interested in several events count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/fiba-basketball-world-cup-73349” · Methodology