Google Images Audience in Germany

Google Images has an estimated audience of 267,629 people in Germany. 52.6% are female, 47.4% are male, average age 32.8. Top regions: Nordrhein-Westfalen, Bayern, Hessen.

The average Google Images fan in Germany is 32.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Demographically, the Google Images audience skews balanced with an average age of 32.8, and over-indexes on personality traits such as Design Affinity, Tradition.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

Demographics of Google Images fans

Demographic split for Google Images audience in Germany
MetricValue
Female52.6%
Male47.4%
Average age32.8
Estimated audience size267,629

Top regions in Germany

Top regions ranked by reach for Google Images in Germany
RegionReachAffinity
Nordrhein-Westfalen54,4520.93×
Bayern51,4921.2×
Hessen39,6841.95×
Baden-Württemberg37,2011.02×
Berlin31,1072.6×
Niedersachsen17,5450.68×
Rheinland-Pfalz12,7410.95×
Sachsen10,2110.78×
Hamburg6,9921.16×
Schleswig-Holstein6,4710.67×
Brandenburg6,3230.76×
Thüringen4,1820.61×
Sachsen-Anhalt3,6450.53×
Saarland2,8460.87×
Bremen2,1050.92×
Mecklenburg-Vorpommern1,9930.39×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Google Images audience
TraitClusterScore
Design AffinityPREMIUM1.68
TraditionCONSERVATISM1.52
Sports ActivityPOWER1.4
TravellingTHRILL1.37
SustainabilityBALANCE1.28
Risk AppetiteTHRILL1.27

Worldwide distribution

Worldwide audience distribution share by country for Google Images
CountryShare
United States18.8%
France7.8%
Australia7.0%

See Google Images audiences in other countries

More Internet & Social Media audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Google Images. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.