Hatten Audience in Germany

Hatten has an estimated audience of 295,097 people in Germany. 88.2% are female, 11.8% are male, average age 42.3. Top regions: Niedersachsen, Baden-Württemberg, Nordrhein-Westfalen.
The average Hatten fan in Germany is 42.3 years old, more female, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Baden-Württemberg, Nordrhein-Westfalen.
Category: Travel & Leisure · Type: POI
Demographics of Hatten fans
| Metric | Value |
|---|---|
| Female | 88.2% |
| Male | 11.8% |
| Average age | 42.3 |
| Estimated audience size | 295,097 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Niedersachsen | 201,385 | 7.03× |
| Baden-Württemberg | 24,580 | 0.61× |
| Nordrhein-Westfalen | 23,356 | 0.36× |
| Bayern | 11,487 | 0.24× |
| Rheinland-Pfalz | 9,453 | 0.64× |
| Bremen | 9,287 | 3.68× |
| Hessen | 6,271 | 0.28× |
| Schleswig-Holstein | 5,391 | 0.51× |
| Hamburg | 4,891 | 0.73× |
| Sachsen | 3,869 | 0.27× |
| Berlin | 3,253 | 0.25× |
| Brandenburg | 2,456 | 0.27× |
| Sachsen-Anhalt | 2,380 | 0.31× |
| Thüringen | 2,034 | 0.27× |
| Mecklenburg-Vorpommern | 1,836 | 0.33× |
| Saarland | 824 | 0.23× |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 74.4% |
| Sweden | 6.4% |
| Norway | 5.2% |
See Hatten audiences in other countries
More Travel & Leisure audiences in Germany
- Germany (35,160,910)
- Europe (22,821,492)
- Munich (13,817,934)
- North Rhine-Westphalia (12,537,146)
- Hermes, Oise (12,100,070)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hatten. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.