Hunter Schafer Audience in Germany

Hunter Schafer logo

Hunter Schafer has an estimated audience of 614,648 people in Germany. 63.9% are female, 36.1% are male, average age 30.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Isothermal process, Progressive rock, Goop, Keukenhof, Home Office.

The average Hunter Schafer fan in Germany is 30.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Isothermal process, Progressive rock, Goop, with strongest over-indexing on Isothermal process (65.64× the country average). Demographically, the Hunter Schafer audience skews more female with an average age of 30.3, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Hunter Schafer fans

Demographic split for Hunter Schafer audience in Germany
MetricValue
Female63.9%
Male36.1%
Average age30.3
Estimated audience size614,648

Audience persona

The typical Hunter Schafer fan in Germany is more female, around 30.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Isothermal process.

Top regions in Germany

Top regions ranked by reach for Hunter Schafer in Germany
RegionReachAffinity
Nordrhein-Westfalen142,8231.06×
Bayern102,2181.03×
Baden-Württemberg76,4070.91×
Hessen55,8451.19×
Niedersachsen53,7840.9×
Berlin53,3031.94×
Sachsen28,4580.94×
Rheinland-Pfalz27,3340.89×
Schleswig-Holstein19,1170.87×
Hamburg17,5581.26×
Brandenburg16,3250.86×
Sachsen-Anhalt12,2280.77×
Thüringen12,2130.78×
Mecklenburg-Vorpommern8,5180.73×
Saarland6,0660.8×
Bremen5,5941.06×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hunter Schafer audience
BrandAffinityCategory
Isothermal process65.64×Business & Career
Progressive rock2.81×Music & Radio
Goop12.53×Internet & Social Media
Keukenhof15.9×Travel & Leisure
Home Office1.86×Business & Career
Hostelworld9.05×Travel & Leisure
Cuba Gooding Jr.8.29×Movies & TV
Kotka27.24×Travel & Leisure
Commercial mortgage2.56×Business & Career
Japanese domestic market4.55×Politics & Society
Personalised Gifts1.76×Home & Garden
Racing1.59×Cars & Mobility
Kyokushin8.31×Sports
Time (magazine)1.56×News
Bank account2.1×Business & Career
Oral, Kazakhstan5.66×Travel & Leisure
JBPM39.62×
Mohamed Salah2.32×Sports
Cobh8.14×Travel & Leisure
Kings Cross, New South Wales8.57×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hunter Schafer audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.23
SustainabilityBALANCE1.53
Sports ActivityPOWER1.32
MindfulnessBALANCE1.25
Quality AwarenessPREMIUM1.22
Social Media UsageJOY1.21

Worldwide distribution

Worldwide audience distribution share by country for Hunter Schafer
CountryShare
United States32.3%
Brazil7.1%
United Kingdom5.4%

See Hunter Schafer audiences in other countries

More TV personality audiences in Germany

Frequently asked questions

How many fans does Hunter Schafer have in Germany?

Hunter Schafer has an estimated audience of 614,648 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Hunter Schafer fans?

63.9% of Hunter Schafer fans are female, 36.1% are male, with an average age of 30.3 years.

Which brands do Hunter Schafer fans like most?

Hunter Schafer fans show strongest brand affinity for Isothermal process (65.64×), Progressive rock (2.81×), and Goop (12.53×) over the country average.

Where do Hunter Schafer fans live in Germany?

Hunter Schafer fans in Germany are most concentrated in Nordrhein-Westfalen (reach 142,823), Bayern (reach 102,218), and Baden-Württemberg (reach 76,407). These three regions account for the largest share of the active audience.

What other brands do Hunter Schafer fans also like?

Beyond Hunter Schafer itself, the audience over-indexes on Progressive rock (2.81×), Goop (12.53×), Keukenhof (15.9×), and Home Office (1.86×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hunter Schafer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.