A data profile of the people who buy, follow and care about Libelle in Germany — modelled from more than twelve digital signal sources. Libelle has an estimated audience of 346,413 people in Germany.
The average Libelle fan in Germany is 38.9 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The key figures that characterise the Libelle profile in Germany.
83.8% are female, 16.2% are male, average age 38.9.
| Metric | Value |
|---|---|
| Female | 83.8% |
| Male | 16.2% |
| Average age | 38.9 |
| Estimated audience size | 346,413 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 18% | |
| 30-39 | 31% | |
| 40-49 | 28% | |
| 50+ | 9% |
of the worldwide Libelle audience comes from Germany.
| Country | Share |
|---|---|
| Netherlands | 63.3% |
| Belgium | 12.2% |
| Germany | 9.9% |
Where the Libelle audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~90K | 1.28× | |
| 02 | Schleswig-Holstein | ~10K | 1.17× | |
| 03 | Niedersachsen | ~40K | 1.14× | |
| 04 | Hamburg | ~9K | 1.14× | |
| 05 | Sachsen | ~20K | 1.03× | |
| 06 | Baden-Württemberg | ~50K | 1.01× | |
| 07 | Bayern | ~50K | 0.99× | |
| 08 | Rheinland-Pfalz | ~20K | 0.99× | |
| 09 | Bremen | ~3K | 0.98× | |
| 10 | Hessen | ~20K | 0.96× | |
| 11 | Mecklenburg-Vorpommern | ~6K | 0.93× | |
| 12 | Saarland | ~4K | 0.92× | |
| 13 | Thüringen | ~8K | 0.91× | |
| 14 | Berlin | ~10K | 0.90× | |
| 15 | Brandenburg | ~9K | 0.87× | |
| 16 | Sachsen-Anhalt | ~7K | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Libelle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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