Long-term care insurance Audience in Germany
Long-term care insurance has an estimated audience of 1,029,740 people in Germany. 71.2% are female, 28.8% are male, average age 55.0. Top regions: Bayern, Nordrhein-Westfalen, Hessen.
The average Long-term care insurance fan in Germany is 55.0 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Hessen.
Category: Business & Career · Type: Topic · Subtype: Insurance
Demographics of Long-term care insurance fans
| Metric | Value |
|---|---|
| Female | 71.2% |
| Male | 28.8% |
| Average age | 55.0 |
| Estimated audience size | 1,029,740 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 60,007 | 0.36× |
| Nordrhein-Westfalen | 58,374 | 0.26× |
| Hessen | 55,495 | 0.71× |
| Rheinland-Pfalz | 53,870 | 1.04× |
| Baden-Württemberg | 49,622 | 0.35× |
| Niedersachsen | 49,358 | 0.49× |
| Sachsen | 46,874 | 0.93× |
| Berlin | 44,033 | 0.96× |
| Schleswig-Holstein | 38,448 | 1.04× |
| Brandenburg | 34,792 | 1.09× |
| Hamburg | 30,360 | 1.3× |
| Bremen | 28,181 | 3.2× |
| Thüringen | 24,157 | 0.92× |
| Sachsen-Anhalt | 23,461 | 0.88× |
| Saarland | 20,512 | 1.62× |
| Mecklenburg-Vorpommern | 16,507 | 0.84× |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 78.5% |
| Japan | 13.7% |
| United States | 7.3% |
See Long-term care insurance audiences in other countries
- Long-term care insurance — United States
- Long-term care insurance — United Kingdom
- Long-term care insurance — France
- Long-term care insurance — Italy
- Long-term care insurance — Spain
- Long-term care insurance — Brazil
- Long-term care insurance — Japan
- Long-term care insurance — South Korea
- Long-term care insurance — India
More Insurance audiences in Germany
- Liability insurance (527,091)
- Legal & General (12,055)
- No-fault insurance (208)
- Accidental death and dismemberment insurance (8)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Long-term care insurance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.