Rascasse Audience Intelligence

Rosalía Audience in Germany

A data profile of the people who buy, follow and care about Rosalía in Germany — modelled from more than twelve digital signal sources. Rosalía has an estimated audience of 776,967 people in Germany.

The average Rosalía fan in Germany is 30.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Demographically, the Rosalía audience skews balanced with an average age of 30.5, and over-indexes on personality traits such as Quality Awareness, Risk Appetite.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rosalía profile in Germany.

Audience size
777K
in Germany
Gender
47.8%
52.2% male
Age
30.5
average years
Country rank
#8095
Person in Germany
Fig. 01

Search interest · 12-month trend

+56%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rosalía fans

47.8% are female, 52.2% are male, average age 30.5.

Fig. 02

Gender split

47.8%
Female
52.2%
Male
Demographic split for Rosalía audience in Germany
MetricValue
Female47.8%
Male52.2%
Average age30.5
Estimated audience size776,967
Fig. 03

Age distribution

Ø 30.5
average years
Age distribution of the Rosalía audience in Germany
Age bracketShare%
16-1947%
20-2919%
30-3914%
40-4912%
50+8%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Rosalía audience comes from Germany.

Worldwide audience distribution share by country for Rosalía
CountryShare
Spain25.5%
United States17.3%
France7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rosalía audience in Germany is strongest.

Fig. 05

Top regions by affinity

Rosalía fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~80K2.39×
02Hamburg~20K1.46×
03Nordrhein-Westfalen~200K1.17×
04Hessen~60K1.11×
05Bayern~100K1.08×
06Bremen~7K1.07×
07Baden-Württemberg~100K1.03×
08Brandenburg~20K0.88×
09Sachsen~30K0.87×
10Schleswig-Holstein~20K0.82×
11Niedersachsen~60K0.80×
12Rheinland-Pfalz~30K0.78×
13Saarland~7K0.72×
14Thüringen~10K0.71×
15Sachsen-Anhalt~10K0.64×
16Mecklenburg-Vorpommern~9K0.64×
Fig. 06

Affinity by region

Affinity by region — Rosalía, Germany
0.64×1.00×2.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rosalía audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Rosalía audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.73×
Risk AppetiteTHRILL1.45×
MindfulnessBALANCE1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Rosalía audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.63×
Pet OwnershipJOY0.71×
DIY MentalityTHRILL0.72×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Rosalía. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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