Rascasse Audience Intelligence

Stern (game company) Target Market in Germany

A data profile of the people who buy, follow and care about Stern (game company) in Germany — modelled from more than twelve digital signal sources. Stern (game company) has an estimated audience of 9,584,662 people in Germany.

#51among Brand in Germany#4in Games

The average Stern (game company) fan in Germany is 45.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Category: Games · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stern (game company) profile in Germany.

Audience size
9.6M
in Germany
Gender
18.5%♀
81.5% male
Age
45.0
average years
Country rank
#355
Brand in Germany
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Stern (game company)

18.5% are female, 81.5% are male, average age 45.0.

Fig. 02

Gender split

18.5%
Female
81.5%
Male
Demographic split for Stern (game company) audience in Germany
MetricValue
Female18.5%
Male81.5%
Average age45.0
Estimated audience size9,584,662
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the Stern (game company) audience in Germany
Age bracketShare%
16-193%
20-2912%
30-3927%
40-4939%
50+19%
Fig. 04

Worldwide distribution

86.7%

of the worldwide Stern (game company) audience comes from Germany.

Worldwide audience distribution share by country for Stern (game company)
CountryShare
Germany86.7%
South Africa4.3%
United States4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stern (game company) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Stern (game company) customers by region in Germany
#RegionReachAffinity×
01Saarland~100K1.22×
02Baden-Württemberg~1.5M1.18×
03Schleswig-Holstein~400K1.16×
04Niedersachsen~1M1.12×
05Bremen~90K1.10×
06Hessen~800K1.08×
07Rheinland-Pfalz~500K1.07×
08Hamburg~200K1.06×
09Nordrhein-Westfalen~2M1.03×
10Bayern~1.5M0.97×
11Mecklenburg-Vorpommern~200K0.88×
12Thüringen~200K0.86×
13Brandenburg~200K0.85×
14Sachsen~400K0.83×
15Sachsen-Anhalt~200K0.81×
16Berlin~300K0.79×
Fig. 06

Affinity by region

Affinity by region — Stern (game company), Germany
0.79×1.00×1.22×
Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Stern (game company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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