A data profile of the people who buy, follow and care about Hospitality industry in Spain — modelled from more than twelve digital signal sources. Hospitality industry has an estimated audience of 3,832,900 people in Spain.
The average Hospitality industry fan in Spain is 47.1 years old, more female, and lives primarily in Community of Madrid.
The audience is concentrated in Community of Madrid, Catalonia, Andalusia.
The key figures that characterise the Hospitality industry profile in Spain.
58.1% are female, 41.9% are male, average age 47.1.
| Metric | Value |
|---|---|
| Female | 58.1% |
| Male | 41.9% |
| Average age | 47.1 |
| Estimated audience size | 3,832,900 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 12% | |
| 30-39 | 20% | |
| 40-49 | 29% | |
| 50+ | 35% |
of the worldwide Hospitality industry audience comes from Spain.
| Country | Share |
|---|---|
| United States | 20.7% |
| Italy | 7.1% |
| United Kingdom | 7.0% |
Where the Hospitality industry audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | La Rioja | ~30K | 1.27× | |
| 02 | Community of Madrid | ~700K | 1.09× | |
| 03 | Cantabria | ~50K | 1.07× | |
| 04 | Navarre | ~50K | 1.06× | |
| 05 | Extremadura | ~90K | 1.03× | |
| 06 | Principality of Asturias | ~90K | 1.00× | |
| 07 | Region of Murcia | ~100K | 0.98× | |
| 08 | Aragon | ~100K | 0.98× | |
| 09 | Catalonia | ~700K | 0.97× | |
| 10 | Balearic Islands | ~100K | 0.97× | |
| 11 | Castilla-La Mancha | ~100K | 0.96× | |
| 12 | Canary Islands | ~200K | 0.94× | |
| 13 | Castile and León | ~200K | 0.94× | |
| 14 | Galicia | ~200K | 0.93× | |
| 15 | Basque Autonomous Country | ~100K | 0.93× | |
| 16 | Comunidad Valenciana | ~400K | 0.89× | |
| 17 | Andalusia | ~600K | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Hospitality industry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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