A data profile of the people who buy, follow and care about Pokémon (video game series) in France — modelled from more than twelve digital signal sources. Pokémon (video game series) has an estimated audience of 3,107,868 people in France.
Pokémon (video game series) fans in France are concentrated in Île-de-France, with strong brand affinity for Love & Sex.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.
Top brand affinities include Love & Sex, Plants vs. Zombies, Christmas tree, with strongest over-indexing on Love & Sex (484.84× the country average).
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Pokémon (video game series) fan in France shows strong Family Orientation tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Pokémon (video game series) profile in France.
| Metric | Value |
|---|---|
| Estimated audience size | 3,107,868 |
of the worldwide Pokémon (video game series) audience comes from France.
| Country | Share |
|---|---|
| United States | 33.0% |
| Japan | 9.1% |
| France | 5.7% |
Where the Pokémon (video game series) audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hauts-de-France | ~300K | 1.25× | |
| 02 | Normandy | ~200K | 1.13× | |
| 03 | Grand Est | ~300K | 1.11× | |
| 04 | Centre-Val de Loire | ~100K | 1.07× | |
| 05 | Nouvelle-Aquitaine | ~300K | 1.06× | |
| 06 | Île-de-France | ~600K | 1.04× | |
| 07 | Auvergne-Rhône-Alpes | ~400K | 1.04× | |
| 08 | Occitanie | ~300K | 1.03× | |
| 09 | Bourgogne-Franche-Comté | ~100K | 0.98× | |
| 10 | Provence-Alpes-Côte d'Azur | ~200K | 0.92× | |
| 11 | Pays de la Loire | ~200K | 0.92× | |
| 12 | Brittany | ~100K | 0.87× | |
| 13 | Corsica | ~9K | 0.59× |
The strongest cross-interests of the Pokémon (video game series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 484.84× | ||
| 02 | Selfridges | Shopping | 299.57× | ||
| 03 | Plants vs. Zombies | Games | 213.04× | ||
| 04 | Christmas tree | Kids & Family | 43.48× | ||
| 05 | Christmas Gift | Kids & Family | 33.72× | ||
| 06 | Girl power | Politics & Society | 32.04× | ||
| 07 | Kung Fu Panda | Movies & TV | 31.24× | ||
| 08 | Pokémon Trading Card Game | Games | 26.67× | ||
| 09 | Super Smash Bros. | Games | 22.55× | ||
| 10 | Transformers (toy line) | Kids & Family | 22.40× | ||
| 11 | Zootopia | Movies & TV | 16.00× | ||
| 12 | Pokémon | Games | 14.17× | ||
| 13 | Collectible card game | Games | 13.10× | ||
| 14 | The Legend of Zelda | Games | 10.56× | ||
| 15 | Family car | Cars & Mobility | 9.87× | ||
| 16 | Tokyo | Travel & Leisure | 8.61× | ||
| 17 | Role-playing games | Games | 7.58× | ||
| 18 | Anime and manga fandom | Literature | 7.50× | ||
| 19 | Livemusic | Music & Radio | 7.43× | ||
| 20 | Batman | Movies & TV | 6.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 3.68× | |
| Travelling | THRILL | 3.19× | |
| Mindfulness | BALANCE | 2.72× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.48× | |
| Indulgence | JOY | 0.63× | |
| Quality Awareness | PREMIUM | 0.65× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Pokémon (video game series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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