A data profile of the people who buy, follow and care about Philip K. Dick in United Kingdom — modelled from more than twelve digital signal sources. Philip K. Dick has an estimated audience of 336,690 people in United Kingdom.
Philip K. Dick has an estimated audience of 336,690 people in United Kingdom. 30.9% are female, 69.1% are male, average age 48.2. Top brand affinities: The Handmaid's Tale, Superman, Waterstones, Batman, Bookselling.
Top brand affinities include The Handmaid's Tale, Superman, Waterstones, with strongest over-indexing on The Handmaid's Tale (63.64× the country average).
Demographically, the Philip K. Dick audience skews more male with an average age of 48.2, and over-indexes on personality traits such as Individualism, Tradition.
The typical Philip K. Dick fan in United Kingdom is more male, around 48.2 years old, with strong Individualism tendencies and a notable affinity for The Handmaid's Tale.
The key figures that characterise the Philip K. Dick profile in United Kingdom.
30.9% are female, 69.1% are male, average age 48.2.
| Metric | Value |
|---|---|
| Female | 30.9% |
| Male | 69.1% |
| Average age | 48.2 |
| Estimated audience size | 336,690 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 6% | |
| 30-39 | 11% | |
| 40-49 | 24% | |
| 50+ | 48% |
of the worldwide Philip K. Dick audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 65.8% |
| United Kingdom | 15.3% |
| France | 9.2% |
The strongest cross-interests of the Philip K. Dick audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Handmaid's Tale | Movies & TV | 63.64× | ||
| 02 | Fan convention | Movies & TV | 23.47× | ||
| 03 | Franz Kafka | Literature | 21.54× | ||
| 04 | Neil Gaiman | Literature | 15.11× | ||
| 05 | Forbidden Planet | Literature | 12.57× | ||
| 06 | Better Call Saul | Movies & TV | 11.24× | ||
| 07 | Graphic novel | Literature | 10.40× | ||
| 08 | The Cure | Music & Radio | 8.51× | ||
| 09 | Cannes Film Festival | Movies & TV | 8.19× | ||
| 10 | Black Mirror (TV series) | Movies & TV | 8.08× | ||
| 11 | Young-adult fiction | Literature | 7.28× | ||
| 12 | Bookselling | Literature | 6.88× | ||
| 13 | Robotics | Technology & Electronics | 6.67× | ||
| 14 | Bob Dylan | Music & Radio | 6.50× | ||
| 15 | Superman | Movies & TV | 5.79× | ||
| 16 | Film festival | Movies & TV | 5.34× | ||
| 17 | Waterstones | Literature | 4.88× | ||
| 18 | E-book readers | Technology & Electronics | 4.77× | ||
| 19 | Batman | Movies & TV | 4.28× | ||
| 20 | Cineworld | Movies & TV | 3.47× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.33× | |
| Tradition | CONSERVATISM | 1.77× | |
| Early Adopter Mentality | POWER | 1.70× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.46× | |
| Price Sensitivity | PREMIUM | 0.51× | |
| Family Orientation | CONSERVATISM | 0.54× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Philip K. Dick. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.