A data profile of the people who buy, follow and care about Cineworld in United Kingdom — modelled from more than twelve digital signal sources. Cineworld has an estimated audience of 8,522,343 people in United Kingdom.
The average Cineworld fan in United Kingdom is 44.2 years old, more female, and lives primarily in England.
The audience is concentrated in England, South East, East of England.
Top brand affinities include Vue Cinemas, Cineworld (Glasgow), Harry Potter, with strongest over-indexing on Vue Cinemas (4.75× the country average).
Demographically, the Cineworld audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Cineworld fan in United Kingdom is more female, around 44.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Vue Cinemas.
The key figures that characterise the Cineworld profile in United Kingdom.
59.1% are female, 40.9% are male, average age 44.2.
| Metric | Value |
|---|---|
| Female | 59.1% |
| Male | 40.9% |
| Average age | 44.2 |
| Estimated audience size | 8,522,343 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 25% | |
| 50+ | 29% |
of the worldwide Cineworld audience comes from United Kingdom.
| Country | Share |
|---|---|
| United Kingdom | 86.4% |
| Germany | 3.8% |
| Ireland | 3.1% |
Where the Cineworld audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | England | ~6M | 1.63× | |
| 02 | East of England | ~1M | 1.54× | |
| 03 | South East | ~1M | 1.10× | |
| 04 | Scotland | ~800K | 1.02× | |
| 05 | South West | ~700K | 1.02× | |
| 06 | North West | ~900K | 0.99× | |
| 07 | Greater London | ~1M | 0.94× | |
| 08 | North East | ~300K | 0.90× | |
| 09 | Wales | ~400K | 0.88× | |
| 10 | Yorkshire and the Humber | ~600K | 0.86× | |
| 11 | East Midlands | ~500K | 0.84× | |
| 12 | West Midlands | ~300K | 0.82× | |
| 13 | Northern Ireland | ~100K | 0.47× |
The strongest cross-interests of the Cineworld audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Picturehouse Cinemas | Movies & TV | 9.33× | ||
| 02 | Cineworld (Glasgow) | Movies & TV | 6.09× | ||
| 03 | Everyman Cinema | Movies & TV | 5.53× | ||
| 04 | Vue Cinemas | Movies & TV | 4.75× | ||
| 05 | Everyman Cinemas | Movies & TV | 4.70× | ||
| 06 | Odeon Cinemas | Movies & TV | 4.67× | ||
| 07 | Cynthia Erivo | Movies & TV | 4.11× | ||
| 08 | Emily Blunt | Movies & TV | 3.84× | ||
| 09 | Movie theater | Movies & TV | 2.58× | ||
| 10 | Stranger Things | Movies & TV | 2.48× | ||
| 11 | Dick Van Dyke | Movies & TV | 2.45× | ||
| 12 | Superman | Movies & TV | 2.09× | ||
| 13 | Ticketmaster | Travel & Leisure | 2.09× | ||
| 14 | Harry Potter | Movies & TV | 1.91× | ||
| 15 | Team sport | Sports | 1.76× | ||
| 16 | Comedy movies | Movies & TV | 1.58× | ||
| 17 | Culture | Literature | 1.57× | ||
| 18 | Rock music | Music & Radio | 1.56× | ||
| 19 | TikTok | Internet & Social Media | 1.52× | ||
| 20 | Pop music | Music & Radio | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.30× | |
| Urban Lifestyle | OPEN | 1.22× | |
| Social Media Usage | JOY | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.92× | |
| Need for Security | CONSERVATISM | 1.01× | |
| Quality Awareness | PREMIUM | 1.02× |
Cineworld's target market in United Kingdom covers an estimated 8,522,343 people, concentrated in England and South East.
59.1% of the Cineworld audience are female, 40.9% are male, with an average age of 44.2 years.
Cineworld fans show strongest brand affinity for Vue Cinemas (4.75×), Cineworld (Glasgow) (6.09×), and Harry Potter (1.91×) over the country average.
Cineworld fans in United Kingdom are most concentrated in England (reach ~6M), South East (reach ~1M), and East of England (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Cineworld itself, the audience over-indexes on Cineworld (Glasgow) (6.09×), Harry Potter (1.91×), Superman (2.09×), and Culture (1.57×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Cineworld. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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