A data profile of the people who buy, follow and care about Vue Cinemas in United Kingdom — modelled from more than twelve digital signal sources. Vue Cinemas has an estimated audience of 7,469,768 people in United Kingdom.
The average Vue Cinemas fan in United Kingdom is 46.1 years old, more female, and lives primarily in England.
The audience is concentrated in England, North West, Greater London.
Top brand affinities include Cineworld, Zoopla, Superman, with strongest over-indexing on Cineworld (3.98× the country average).
Demographically, the Vue Cinemas audience skews more female with an average age of 46.1, and over-indexes on personality traits such as Need for Security, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Vue Cinemas fan in United Kingdom is more female, around 46.1 years old, with strong Need for Security tendencies and a notable affinity for Cineworld.
The key figures that characterise the Vue Cinemas profile in United Kingdom.
56.7% are female, 43.3% are male, average age 46.1.
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 46.1 |
| Estimated audience size | 7,469,768 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 35% |
of the worldwide Vue Cinemas audience comes from United Kingdom.
| Country | Share |
|---|---|
| United Kingdom | 90.8% |
| Ireland | 3.1% |
| Netherlands | 1.9% |
Where the Vue Cinemas audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North West | ~1M | 1.61× | |
| 02 | Wales | ~600K | 1.50× | |
| 03 | Scotland | ~800K | 1.30× | |
| 04 | South West | ~700K | 1.30× | |
| 05 | England | ~5M | 1.09× | |
| 06 | North East | ~300K | 1.07× | |
| 07 | Greater London | ~900K | 1.02× | |
| 08 | South East | ~800K | 0.91× | |
| 09 | East of England | ~600K | 0.91× | |
| 10 | Yorkshire and the Humber | ~400K | 0.78× | |
| 11 | East Midlands | ~400K | 0.74× | |
| 12 | West Midlands | ~200K | 0.66× | |
| 13 | Northern Ireland | ~30K | 0.16× |
The strongest cross-interests of the Vue Cinemas audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tom Hollander | Movies & TV | 6.12× | ||
| 02 | Showcase Cinemas | Movies & TV | 5.64× | ||
| 03 | Odeon Cinemas | Movies & TV | 4.98× | ||
| 04 | Everyman Cinemas | Movies & TV | 4.20× | ||
| 05 | Cineworld | Movies & TV | 3.98× | ||
| 06 | Peacemaker | Movies & TV | 2.97× | ||
| 07 | Paddington (film) | Movies & TV | 2.40× | ||
| 08 | Zoopla | Business & Career | 2.37× | ||
| 09 | Dune | Movies & TV | 2.29× | ||
| 10 | ITV (TV channel) | Movies & TV | 2.18× | ||
| 11 | Coronation Street | Movies & TV | 2.09× | ||
| 12 | Superman | Movies & TV | 2.06× | ||
| 13 | Fantasy movies | Movies & TV | 2.05× | ||
| 14 | Waterstones | Literature | 1.66× | ||
| 15 | Sky Bet | Games | 1.61× | ||
| 16 | Channel 4 | Movies & TV | 1.58× | ||
| 17 | Google Docs | Internet & Social Media | 1.57× | ||
| 18 | Screwfix | Home & Garden | 1.56× | ||
| 19 | Halfords | Cars & Mobility | 1.56× | ||
| 20 | Streaming media | Technology & Electronics | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.24× | |
| Convenience Orientation | PREMIUM | 1.23× | |
| Patriotism | CONSERVATISM | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.94× | |
| Sustainability | BALANCE | 1.01× | |
| Pet Ownership | JOY | 1.02× |
Vue Cinemas's target market in United Kingdom covers an estimated 7,469,768 people, concentrated in England and North West.
56.7% of the Vue Cinemas audience are female, 43.3% are male, with an average age of 46.1 years.
Vue Cinemas fans show strongest brand affinity for Cineworld (3.98×), Zoopla (2.37×), and Superman (2.06×) over the country average.
Vue Cinemas fans in United Kingdom are most concentrated in England (reach ~5M), North West (reach ~1M), and Greater London (reach ~900K). These three regions account for the largest share of the active audience.
Beyond Vue Cinemas itself, the audience over-indexes on Zoopla (2.37×), Superman (2.06×), Peacemaker (2.97×), and Odeon Cinemas (4.98×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Vue Cinemas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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