How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in United Kingdom who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United Kingdom. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United Kingdom, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United Kingdom. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | KKatie Price | 11M | 65.3% | 46.1 | 78.1% | Fashion model |
| 2 | MMeghan Markle | 3M | 9.3% | 42.9 | 87.3% | Fashion model |
| 3 | TTess Daly | 2.5M | 89.0% | 49.2 | 77.6% | Fashion model |
| 4 | SSophie Turner (model) | 1.9M | 11.8% | — | — | Fashion model |
| 5 | CCat Deeley | 1.9M | 92.6% | 43.4 | 100.0% | Fashion model |
| 6 | HHeidi Klum | 1.5M | 6.3% | 46.7 | 60.1% | Fashion model |
| 7 | AAdriana Lima | 1.4M | 5.2% | 38.3 | 73.0% | Fashion model |
| 8 | BBelinda Carlisle | 1.4M | 33.7% | 51.3 | 62.5% | Fashion model |
| 9 | JJoan Collins | 1.2M | 23.4% | 49.2 | 73.7% | Fashion model |
| 10 | KKendall Jenner | 1.1M | 4.5% | 32.2 | 78.4% | Fashion model |
| 11 | AAdriana Lima | 985k | 4.7% | 39.4 | 65.8% | Fashion model |
| 12 | GGeri Halliwell | 951k | 22.8% | 47.0 | 71.9% | Fashion model |
| 13 | GGal Gadot | 944k | 4.2% | 41.0 | 33.4% | Fashion model |
| 14 | JJayne Mansfield | 939k | 11.2% | 50.6 | 78.6% | Fashion model |
| 15 | KKate Moss | 923k | 9.2% | 41.6 | 77.7% | Fashion model |
| 16 | GGemma Atkinson | 900k | 59.3% | 38.5 | 74.5% | Fashion model |
| 17 | CCara Delevingne | 840k | 9.0% | 41.6 | 81.9% | Fashion model |
| 18 | RRosie Huntington-Whiteley | 806k | 9.1% | 39.2 | 77.4% | Fashion model |
| 19 | GGigi Hadid | 777k | 6.3% | 30.6 | 73.7% | Fashion model |
| 20 | DDannii Minogue | 774k | 38.3% | 44.8 | 57.9% | Fashion model |
| 21 | KKelly Preston | 769k | 9.8% | 41.7 | 93.9% | Fashion model |
| 22 | CCaitriona Balfe | 769k | 6.9% | 45.2 | 66.7% | Fashion model |
| 23 | OOlga Kurylenko | 760k | 9.1% | 43.5 | 41.8% | Fashion model |
| 24 | SSuki Waterhouse | 743k | 8.1% | 42.6 | 73.1% | Fashion model |
| 25 | FFarrah Fawcett | 728k | 12.7% | 49.1 | 18.9% | Fashion model |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular fashion models compiled?
Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each fashion model by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest fashion model in United Kingdom?
Katie Price currently leads with an estimated audience of 11M people in United Kingdom.