Rascasse Audience Intelligence

Strictly Come Dancing Audience in Ireland

A data profile of the people who buy, follow and care about Strictly Come Dancing in Ireland — modelled from more than twelve digital signal sources. Strictly Come Dancing has an estimated audience of 262,572 people in Ireland.

Strictly Come Dancing has an estimated audience of 262,572 people in Ireland. 58.8% are female, 41.2% are male, average age 40.6.

Demographically, the Strictly Come Dancing audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Community Orientation, Mindfulness.

Category: Music & Radio · Type: POI · Subtype: Concert venue

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Strictly Come Dancing profile in Ireland.

Audience size
263K
in Ireland
Gender
58.8%♀
41.2% male
Age
40.6
average years
Country rank
#2412
POI in Ireland
Fig. 01

Search interest · 12-month trend

+28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Strictly Come Dancing fans

58.8% are female, 41.2% are male, average age 40.6.

Fig. 02

Gender split

58.8%
Female
41.2%
Male
Demographic split for Strictly Come Dancing audience in Ireland
MetricValue
Female58.8%
Male41.2%
Average age40.6
Estimated audience size262,572
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Strictly Come Dancing audience in Ireland
Age bracketShare%
16-1918%
20-2916%
30-3920%
40-4923%
50+23%
Fig. 04

Worldwide distribution

1.7%

of the worldwide Strictly Come Dancing audience comes from Ireland.

Worldwide audience distribution share by country for Strictly Come Dancing
CountryShare
United Kingdom92.8%
United States1.9%
Ireland1.7%
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Strictly Come Dancing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Strictly Come Dancing audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.16×
MindfulnessBALANCE1.13×
ExtroversionTHRILL1.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Strictly Come Dancing audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.90×
CreativityOPEN0.92×
TravellingTHRILL0.92×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Ireland who actively search for Strictly Come Dancing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Ireland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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