A data profile of the people who buy, follow and care about Bihar in India — modelled from more than twelve digital signal sources. Bihar has an estimated audience of 6,958,953 people in India.
Bihar has an estimated audience of 6,958,953 people in India. 12.8% are female, 87.2% are male, average age 30.4.
The key figures that characterise the Bihar profile in India.
12.8% are female, 87.2% are male, average age 30.4.
| Metric | Value |
|---|---|
| Female | 12.8% |
| Male | 87.2% |
| Average age | 30.4 |
| Estimated audience size | 6,958,953 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 32% | |
| 30-39 | 15% | |
| 40-49 | 9% | |
| 50+ | 6% |
of the worldwide Bihar audience comes from India.
| Country | Share |
|---|---|
| India | 72.1% |
| Saudi Arabia | 6.7% |
| United Arab Emirates | 4.2% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Bihar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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