A data profile of the people who buy, follow and care about Madhuri Dixit in India — modelled from more than twelve digital signal sources. Madhuri Dixit has an estimated audience of 3,298,918 people in India.
The average Madhuri Dixit fan in India is 30.4 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, West Bengal.
Top brand affinities include Ayesha Takia, Arbaaz Khan (Indian actor), Yami Gautam, with strongest over-indexing on Ayesha Takia (26.31× the country average).
Demographically, the Madhuri Dixit audience skews more male with an average age of 30.4, and over-indexes on personality traits such as Community Orientation, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Madhuri Dixit fan in India is more male, around 30.4 years old, with strong Community Orientation tendencies and a notable affinity for Ayesha Takia.
The key figures that characterise the Madhuri Dixit profile in India.
33.2% are female, 66.8% are male, average age 30.4.
| Metric | Value |
|---|---|
| Female | 33.2% |
| Male | 66.8% |
| Average age | 30.4 |
| Estimated audience size | 3,298,918 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 28% | |
| 30-39 | 17% | |
| 40-49 | 10% | |
| 50+ | 6% |
of the worldwide Madhuri Dixit audience comes from India.
| Country | Share |
|---|---|
| India | 60.4% |
| United States | 6.9% |
| Pakistan | 5.6% |
Where the Madhuri Dixit audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maharashtra | ~300K | 1.96× | |
| 02 | Madhya Pradesh | ~80K | 1.33× | |
| 03 | West Bengal | ~100K | 1.27× | |
| 04 | Gujarat | ~100K | 1.25× | |
| 05 | Karnataka | ~100K | 1.23× | |
| 06 | Odisha | ~40K | 1.21× | |
| 07 | Chhattisgarh | ~30K | 1.18× | |
| 08 | Uttar Pradesh | ~200K | 1.16× | |
| 09 | Rajasthan | ~90K | 1.16× | |
| 10 | Jharkhand | ~30K | 1.13× | |
| 11 | Arunachal Pradesh | ~2K | 1.11× | |
| 12 | Punjab (region) | ~50K | 1.09× | |
| 13 | Goa | ~4K | 1.09× | |
| 14 | Uttarakhand | ~20K | 1.07× | |
| 15 | Assam | ~40K | 1.06× | |
| 16 | Haryana | ~40K | 1.04× | |
| 17 | Bihar | ~60K | 0.99× | |
| 18 | Telangana | ~50K | 0.98× | |
| 19 | Tripura | ~4K | 0.93× | |
| 20 | Jammu and Kashmir | ~10K | 0.91× | |
| 21 | Himachal Pradesh | ~10K | 0.85× | |
| 22 | Manipur | ~3K | 0.81× | |
| 23 | Kerala | ~40K | 0.74× | |
| 24 | Andhra Pradesh | ~30K | 0.72× | |
| 25 | Nagaland | ~2K | 0.72× | |
| 26 | Sikkim | ~1K | 0.71× | |
| 27 | Meghalaya | ~2K | 0.66× | |
| 28 | Tamil Nadu | ~50K | 0.60× | |
| 29 | Mizoram | ~1K | 0.57× |
The strongest cross-interests of the Madhuri Dixit audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ayesha Takia | Movies & TV | 26.31× | ||
| 02 | Chris Martin | Music & Radio | 25.43× | ||
| 03 | Arbaaz Khan (Indian actor) | Movies & TV | 23.36× | ||
| 04 | Ali Zafar | Music & Radio | 19.41× | ||
| 05 | Kabhi Khushi Kabhie Gham... | Movies & TV | 19.33× | ||
| 06 | Jennifer Garner | Movies & TV | 18.55× | ||
| 07 | Zarine Khan | Movies & TV | 16.67× | ||
| 08 | Anil Kapoor | Movies & TV | 16.52× | ||
| 09 | Abhishek Bachchan | Movies & TV | 16.22× | ||
| 10 | Fawad Afzal Khan | Movies & TV | 15.97× | ||
| 11 | Sidharth Malhotra | Fashion & Accessoires | 15.87× | ||
| 12 | Sushant Singh Rajput | Movies & TV | 15.33× | ||
| 13 | Kangana Ranaut | Movies & TV | 14.70× | ||
| 14 | R. Madhavan | Movies & TV | 14.24× | ||
| 15 | Ileana D'Cruz | Movies & TV | 14.17× | ||
| 16 | Yami Gautam | Movies & TV | 13.94× | ||
| 17 | Karisma Kapoor | Movies & TV | 13.33× | ||
| 18 | Saif Ali Khan | Movies & TV | 12.02× | ||
| 19 | Arjun Rampal | Movies & TV | 10.55× | ||
| 20 | Parineeti Chopra | Movies & TV | 9.81× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.35× | |
| Price Sensitivity | PREMIUM | 1.33× | |
| Mindfulness | BALANCE | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.75× | |
| Luxury Orientation | PREMIUM | 0.80× | |
| Early Adopter Mentality | POWER | 0.82× |
Madhuri Dixit has an estimated audience of 3,298,918 people in India, concentrated in Maharashtra and Uttar Pradesh.
33.2% of Madhuri Dixit fans are female, 66.8% are male, with an average age of 30.4 years.
Madhuri Dixit fans show strongest brand affinity for Ayesha Takia (26.31×), Arbaaz Khan (Indian actor) (23.36×), and Yami Gautam (13.94×) over the country average.
Madhuri Dixit fans in India are most concentrated in Maharashtra (reach ~300K), Uttar Pradesh (reach ~200K), and West Bengal (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Madhuri Dixit itself, the audience over-indexes on Arbaaz Khan (Indian actor) (23.36×), Yami Gautam (13.94×), Anil Kapoor (16.52×), and Sushant Singh Rajput (15.33×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Madhuri Dixit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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