Rascasse Audience Intelligence

Sushant Singh Rajput Audience in India

A data profile of the people who buy, follow and care about Sushant Singh Rajput in India — modelled from more than twelve digital signal sources. Sushant Singh Rajput has an estimated audience of 3,227,149 people in India.

Sushant Singh Rajput has an estimated audience of 3,227,149 people in India. 25.2% are female, 74.8% are male, average age 29.5. Top brand affinities: Sidharth Malhotra, Madhuri Dixit, Shruti Haasan, Kajol, Ajay Devgan.

Top brand affinities include Sidharth Malhotra, Madhuri Dixit, Shruti Haasan, with strongest over-indexing on Sidharth Malhotra (22.74× the country average).

Demographically, the Sushant Singh Rajput audience skews more male with an average age of 29.5, and over-indexes on personality traits such as Community Orientation, Price Sensitivity.

The typical Sushant Singh Rajput fan in India is more male, around 29.5 years old, with strong Community Orientation tendencies and a notable affinity for Sidharth Malhotra.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Sushant Singh Rajput profile in India.

Audience size
3.2M
in India
Gender
25.2%
74.8% male
Age
29.5
average years
Country rank
#1902
Person in India
Fig. 01

Search interest · 12-month trend

+39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sushant Singh Rajput fans

25.2% are female, 74.8% are male, average age 29.5.

Fig. 02

Gender split

25.2%
Female
74.8%
Male
Demographic split for Sushant Singh Rajput audience in India
MetricValue
Female25.2%
Male74.8%
Average age29.5
Estimated audience size3,227,149
Fig. 03

Age distribution

Ø 29.5
average years
Age distribution of the Sushant Singh Rajput audience in India
Age bracketShare%
16-1937%
20-2936%
30-3916%
40-497%
50+4%
Fig. 04

Worldwide distribution

83.4%

of the worldwide Sushant Singh Rajput audience comes from India.

Worldwide audience distribution share by country for Sushant Singh Rajput
CountryShare
India83.4%
United States4.5%
United Kingdom2.5%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sushant Singh Rajput audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sushant Singh Rajput audience
#·InterestCategoryAffinity×
01Sidharth MalhotraFashion & Accessoires22.74×
02Madhuri DixitMovies & TV15.33×
03Shruti HaasanMovies & TV5.61×
04Robert PattinsonMovies & TV4.42×
05Jennifer LawrenceMovies & TV4.41×
06KajolMovies & TV4.19×
07Titanic (1997 film)Movies & TV4.15×
08Ajay DevganMovies & TV3.81×
09Kate WinsletMovies & TV3.69×
10Anne HathawayMovies & TV3.33×
11Tom CruiseMovies & TV3.29×
12Leonardo DiCaprioMovies & TV3.10×
13Katrina KaifMovies & TV2.54×
14Brad PittMovies & TV2.42×
15Hrithik RoshanMovies & TV2.20×
16HindustanPolitics & Society2.13×
17Deepika PadukoneMovies & TV1.99×
18Internet celebrityInternet & Social Media1.91×
19Akshay KumarMovies & TV1.72×
20HollywoodTravel & Leisure1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sushant Singh Rajput audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Sushant Singh Rajput audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.47×
Price SensitivityPREMIUM1.46×
Early Adopter MentalityPOWER1.25×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Sushant Singh Rajput audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.73×
DIY MentalityTHRILL0.78×
CreativityOPEN0.79×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in India who actively search for Sushant Singh Rajput. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →