A data profile of the people who buy, follow and care about Asha Bhosle in India — modelled from more than twelve digital signal sources. Asha Bhosle has an estimated audience of 10,733,008 people in India.
Asha Bhosle has an estimated audience of 10,733,008 people in India. 32.7% are female, 67.3% are male, average age 38.5. Top brand affinities: Lata Mangeshkar, Family, Happiness, Psychology, Nature.
Top brand affinities include Lata Mangeshkar, Family, Happiness, with strongest over-indexing on Lata Mangeshkar (24.82× the country average).
Demographically, the Asha Bhosle audience skews more male with an average age of 38.5, and over-indexes on personality traits such as Convenience Orientation, Mindfulness.
The typical Asha Bhosle fan in India is more male, around 38.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Lata Mangeshkar.
The key figures that characterise the Asha Bhosle profile in India.
32.7% are female, 67.3% are male, average age 38.5.
| Metric | Value |
|---|---|
| Female | 32.7% |
| Male | 67.3% |
| Average age | 38.5 |
| Estimated audience size | 10,733,008 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 23% | |
| 30-39 | 22% | |
| 40-49 | 20% | |
| 50+ | 17% |
of the worldwide Asha Bhosle audience comes from India.
| Country | Share |
|---|---|
| India | 85.2% |
| United States | 5.0% |
| United Kingdom | 3.2% |
The strongest cross-interests of the Asha Bhosle audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Lata Mangeshkar | Music & Radio | 24.82× | ||
| 02 | Shutterstock | Internet & Social Media | 4.48× | ||
| 03 | Madhuri Dixit | Movies & TV | 3.05× | ||
| 04 | Hindustan | Politics & Society | 2.29× | ||
| 05 | Himalayas | Travel & Leisure | 2.15× | ||
| 06 | Political science | Business & Career | 1.92× | ||
| 07 | Volunteering | Politics & Society | 1.87× | ||
| 08 | Career development | Business & Career | 1.75× | ||
| 09 | Drawing | Home & Garden | 1.69× | ||
| 10 | Psychology | Business & Career | 1.68× | ||
| 11 | Happiness | Health | 1.66× | ||
| 12 | Hairstyle | Beauty & Wellness | 1.66× | ||
| 13 | Spas | Beauty & Wellness | 1.63× | ||
| 14 | Desserts | Food & Beverages | 1.63× | ||
| 15 | Dogs | Pets & Animals | 1.59× | ||
| 16 | Bracelet | Fashion & Accessoires | 1.57× | ||
| 17 | Wikipedia | Internet & Social Media | 1.54× | ||
| 18 | Nature | Home & Garden | 1.53× | ||
| 19 | Concerts | Music & Radio | 1.53× | ||
| 20 | Family | Kids & Family | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.89× | |
| Mindfulness | BALANCE | 1.44× | |
| Community Orientation | OPEN | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.64× | |
| Social Media Usage | JOY | 0.80× | |
| Need for Security | CONSERVATISM | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Asha Bhosle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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