A data profile of the people who buy, follow and care about Narendra Modi in India — modelled from more than twelve digital signal sources. Narendra Modi has an estimated audience of 7,905,011 people in India.
Narendra Modi has an estimated audience of 7,905,011 people in India. 15.9% are female, 84.1% are male, average age 31.9. Top brand affinities: truecaller, Anthropology, Real property, Zoom!, Roman Reigns.
Top brand affinities include truecaller, Anthropology, Real property, with strongest over-indexing on truecaller (3.2× the country average).
Demographically, the Narendra Modi audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Indulgence, Career Orientation.
The typical Narendra Modi fan in India is more male, around 31.9 years old, with strong Indulgence tendencies and a notable affinity for truecaller.
The key figures that characterise the Narendra Modi profile in India.
15.9% are female, 84.1% are male, average age 31.9.
| Metric | Value |
|---|---|
| Female | 15.9% |
| Male | 84.1% |
| Average age | 31.9 |
| Estimated audience size | 7,905,011 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 28% | |
| 30-39 | 17% | |
| 40-49 | 11% | |
| 50+ | 8% |
of the worldwide Narendra Modi audience comes from India.
| Country | Share |
|---|---|
| India | 80.3% |
| United States | 6.4% |
| United Kingdom | 1.8% |
The strongest cross-interests of the Narendra Modi audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | truecaller | Internet & Social Media | 3.20× | ||
| 02 | Zoom! | Business & Career | 3.20× | ||
| 03 | Titanic (1997 film) | Movies & TV | 3.20× | ||
| 04 | Jim Carrey | Movies & TV | 3.20× | ||
| 05 | Brock Lesnar | Sports | 3.20× | ||
| 06 | M.I.A. (rapper) | Music & Radio | 3.20× | ||
| 07 | Edward Norton | Movies & TV | 3.20× | ||
| 08 | Roman Reigns | Sports | 3.08× | ||
| 09 | WrestleMania | Sports | 3.04× | ||
| 10 | Emma Stone | Movies & TV | 2.60× | ||
| 11 | Bed sheet | Home & Garden | 2.58× | ||
| 12 | Las Vegas | Travel & Leisure | 2.51× | ||
| 13 | United Nations | Politics & Society | 2.50× | ||
| 14 | Real property | Home & Garden | 2.24× | ||
| 15 | Pillow | Home & Garden | 2.23× | ||
| 16 | Anthropology | Business & Career | 2.04× | ||
| 17 | Mattress | Home & Garden | 1.83× | ||
| 18 | Macau | Travel & Leisure | 1.71× | ||
| 19 | OnePlus | Technology & Electronics | 1.55× | ||
| 20 | Activism | Politics & Society | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.27× | |
| Career Orientation | POWER | 1.26× | |
| Convenience Orientation | PREMIUM | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.76× | |
| Design Affinity | PREMIUM | 0.79× | |
| Extroversion | THRILL | 0.90× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Narendra Modi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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