Rascasse Audience Intelligence

Internal Revenue Service Target Market in Italy

A data profile of the people who buy, follow and care about Internal Revenue Service in Italy — modelled from more than twelve digital signal sources. Internal Revenue Service has an estimated audience of 12,806,964 people in Italy.

#19among Brand in Italy#49in Business & Career

The average Internal Revenue Service fan in Italy is 44.7 years old, balanced, and lives primarily in Lombardy.

The audience is concentrated in Lombardy, Lazio, Campania.

Category: Business & Career · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Internal Revenue Service profile in Italy.

Audience size
12.8M
in Italy
Gender
45.2%♀
54.8% male
Age
44.7
average years
Country rank
#338
Brand in Italy
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Internal Revenue Service

45.2% are female, 54.8% are male, average age 44.7.

Fig. 02

Gender split

45.2%
Female
54.8%
Male
Demographic split for Internal Revenue Service audience in Italy
MetricValue
Female45.2%
Male54.8%
Average age44.7
Estimated audience size12,806,964
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Internal Revenue Service audience in Italy
Age bracketShare%
16-1911%
20-2911%
30-3920%
40-4927%
50+31%
Fig. 04

Worldwide distribution

61.9%

of the worldwide Internal Revenue Service audience comes from Italy.

Worldwide audience distribution share by country for Internal Revenue Service
CountryShare
Italy61.9%
United States28.9%
Puerto Rico3.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Italy average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Internal Revenue Service audience in Italy is strongest.

Fig. 05

Top regions by affinity

Internal Revenue Service customers by region in Italy
#RegionReachAffinity×
01Molise~70K1.18×
02Basilicata~100K1.10×
03Aosta Valley~40K1.09×
04Umbria~200K1.02×
05Friuli-Venezia Giulia~200K0.99×
06Trentino-Alto Adige/Südtirol~200K0.99×
07Calabria~400K0.98×
08Abruzzo~300K0.98×
09Liguria~300K0.97×
10Campania~1.5M0.96×
11Sardinia~300K0.96×
12Marche~300K0.96×
13Tuscany~800K0.94×
14Sicilia~1M0.92×
15Puglia~800K0.92×
16Lazio~1.5M0.91×
17Veneto~900K0.90×
18Piedmont~900K0.90×
19Emilia-Romagna~900K0.89×
20Lombardy~2M0.81×
Appendix

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How to read this data

Audience size is the estimated number of people in Italy who actively search for Internal Revenue Service. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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