Popularity ranking · Italy

The 100 most popular Fashion Models in Italy

This curated ranking covers the 100 largest fashion models in Italy, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 535 fashion models tracked in Italy, the 100 ranked here account for the largest measured audience reach. Alessandra Mussolini, Irina Shayk and Ornella Muti lead the list with a combined estimated audience of 8.1M people. Across all 100 entries the average audience size is 540k, and the largest, Alessandra Mussolini, reaches around 3.6M people in Italy. Audience size is the estimated number of unique people in Italy who actively engage with each fashion model, derived from search demand signals. Rankings reflect search-behavior signals collected across Italy and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Italy who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Italy. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Italy, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Italy. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Jayne Mansfield 294k 43.6 70.4% Fashion model
52 Kaia Gerber 287k 36.6 70.6% Fashion model
53 Charlotte Rampling 283k 42.5 68.7% Fashion model
54 Camila Alves 283k 46.7 100.0% Fashion model
55 Taylor Momsen 280k 23.8 61.7% Fashion model
56 Ursula Andress 278k Fashion model
57 Alessandra Ambrosio 269k 36.2 46.1% Fashion model
58 Valeria Mazza 266k Fashion model
59 Den Harrow 265k Fashion model
60 Suki Waterhouse 265k 41.4 69.4% Fashion model
61 Caitlyn Jenner 264k 37.5 73.9% Fashion model
62 Olga Kurylenko 263k 39.0 64.8% Fashion model
63 Leslie Bibb 252k 48.4 67.2% Fashion model
64 Burak Özçivit 245k 38.4 60.2% Fashion model
65 Linda Evangelista 240k Fashion model
66 Natalie Imbruglia 239k 39.9 47.7% Fashion model
67 Carrie-Anne Moss 234k 42.3 47.2% Fashion model
68 Malin Åkerman 230k 38.3 67.0% Fashion model
69 Amber Valletta 223k 50.5 94.4% Fashion model
70 Candice Swanepoel 220k 36.5 55.9% Fashion model
71 Rebecca Romijn 220k 29.0 10.3% Fashion model
72 Brenda Song 218k 38.2 31.9% Fashion model
73 Bo Derek 215k 42.6 65.1% Fashion model
74 Caitriona Balfe 215k 37.9 64.5% Fashion model
75 Mackenzie Foy 215k 35.4 60.8% Fashion model

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Frequently asked questions

How is this list of the most popular fashion models compiled?

Rascasse aggregates anonymized search-behavior signals across Italy and ranks each fashion model by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest fashion model in Italy?

Alessandra Mussolini currently leads with an estimated audience of 3.6M people in Italy.

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