Top 50 Fast food restaurants in Japan

This curated ranking covers the 50 largest fast food restaurants in Japan, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 69 fast food restaurants tracked in Japan, the 50 ranked here account for the largest measured audience reach. McDonald's, KFC and Pizza Hut lead the list with a combined estimated audience of 26,920,542 people. Across all 50 entries the average audience size is 805,443, and the largest, McDonald's, reaches around 17,224,200 people in Japan. Audience size is the estimated number of unique people in Japan who actively engage with each fast food restaurants, derived from search demand signals. Rankings reflect search-behavior signals collected across Japan and are refreshed weekly.

Ranking

Rank Name Audience size Country share Subtype Category
1 McDonald's McDonald's 17,224,200 5.5% Fast food restaurants Food & Beverages
2 KFC KFC 7,175,506 4.4% Fast food restaurants Food & Beverages
3 Pizza Hut Pizza Hut 2,520,836 2.0% Fast food restaurants Food & Beverages
4 Burger King Burger King 2,377,558 1.4% Fast food restaurants Food & Beverages
5 Subway Subway 1,937,867 1.6% Fast food restaurants Food & Beverages
6 Domino's Pizza Domino's Pizza 1,785,949 2.0% Fast food restaurants Food & Beverages
7 Denny's Denny's 1,164,123 4.8% Fast food restaurants Food & Beverages
8 Eataly Eataly 755,311 7.5% Fast food restaurants Food & Beverages
9 Dunkin' Donuts Dunkin' Donuts 747,919 1.7% Fast food restaurants Food & Beverages
10 Wendy's Wendy's 629,965 0.8% Fast food restaurants Food & Beverages
11 Taco Bell Taco Bell 613,362 0.8% Fast food restaurants Food & Beverages
12 TGI Friday’s TGI Friday’s 440,772 5.9% Fast food restaurants Food & Beverages
13 Hooters Hooters 414,791 2.0% Fast food restaurants Food & Beverages
14 Yum! Brands Yum! Brands 313,158 4.3% Fast food restaurants Food & Beverages
15 T.G.I. Friday's T.G.I. Friday's 289,133 3.4% Fast food restaurants Food & Beverages
16 Loco Chicken Loco Chicken 268,583 25.9% Fast food restaurants Food & Beverages
17 Olive Garden Olive Garden 241,092 0.7% Fast food restaurants Food & Beverages
18 Five Guys Five Guys 235,891 0.8% Fast food restaurants Food & Beverages
19 Jack in the Box Jack in the Box 219,848 0.9% Fast food restaurants Food & Beverages
20 In-N-Out Burger In-N-Out Burger 210,318 0.5% Fast food restaurants Food & Beverages
21 The Cheesecake Factory The Cheesecake Factory 131,934 0.8% Fast food restaurants Food & Beverages
22 Sonic Drive-In Sonic Drive-In 127,465 1.0% Fast food restaurants Food & Beverages
23 L'Osteria L'Osteria 84,918 1.4% Fast food restaurants Food & Beverages
24 Tim Hortons Tim Hortons 57,033 0.9% Fast food restaurants Food & Beverages
25 Harvey's Harvey's 49,335 1.0% Fast food restaurants Food & Beverages
26 cookout cookout 44,908 0.8% Fast food restaurants Food & Beverages
27 PizzaExpress PizzaExpress 41,453 0.5% Fast food restaurants Food & Beverages
28 Ruby Tuesday Ruby Tuesday 38,344 0.7% Fast food restaurants Food & Beverages
29 O'Tacos O'Tacos 28,611 0.2% Fast food restaurants Food & Beverages
30 Hunt Brothers Pizza Hunt Brothers Pizza 27,168 1.3% Fast food restaurants Food & Beverages
31 Goldies Goldies 18,664 0.4% Fast food restaurants Food & Beverages
32 Red Rooster Red Rooster 11,376 0.3% Fast food restaurants Food & Beverages
33 Selecta (vending company) Selecta (vending company) 9,266 0.5% Fast food restaurants Food & Beverages
34 Secret Recipe (restaurant) Secret Recipe (restaurant) 4,720 0.2% Fast food restaurants Food & Beverages
35 Slim Chickens Slim Chickens 4,441 0.1% Fast food restaurants Food & Beverages
36 Burgermeister Burgermeister 3,784 0.2% Fast food restaurants Food & Beverages
37 Best Worscht in Town Best Worscht in Town 3,272 0.9% Fast food restaurants Food & Beverages
38 Flunch Flunch 2,975 0.2% Fast food restaurants Food & Beverages
39 Chronic Tacos Chronic Tacos 2,962 0.7% Fast food restaurants Food & Beverages
40 Frittenwerk Frittenwerk 2,733 0.3% Fast food restaurants Food & Beverages
41 The Melting Pot The Melting Pot 2,238 0.1% Fast food restaurants Food & Beverages
42 Wienerwald Wienerwald 2,027 0.4% Fast food restaurants Food & Beverages
43 Peter Pane Peter Pane 1,081 0.1% Fast food restaurants Food & Beverages
44 Pokawa Pokawa 801 0.1% Fast food restaurants Food & Beverages
45 Perkins Restaurant & Bakery Perkins Restaurant & Bakery 792 0.1% Fast food restaurants Food & Beverages
46 Beef O'Brady's Beef O'Brady's 759 0.0% Fast food restaurants Food & Beverages
47 Tudor's Biscuit World Tudor's Biscuit World 756 0.1% Fast food restaurants Food & Beverages
48 Sausalitos Sausalitos 744 0.1% Fast food restaurants Food & Beverages
49 Nordsee Nordsee 720 0.0% Fast food restaurants Food & Beverages
50 Trill Burgers Trill Burgers 706 0.1% Fast food restaurants Food & Beverages

Frequently asked questions

How is this Top 50 list compiled?

Rascasse aggregates anonymized search-behavior signals across Japan and ranks each fast food restaurants by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest fast food restaurants in Japan?

McDonald's currently leads with an estimated audience of 17,224,200 people in Japan.

Methodology

Audience sizes are estimated from anonymized search-behavior signals across Japan. Lists below 5 entries are not published. See methodology for full details.

Related top lists

Food & Beverages · More audiences in Japan