A data profile of the people who buy, follow and care about Dance in Mexico — modelled from more than twelve digital signal sources. Dance has an estimated audience of 7,780,592 people in Mexico.
The average Dance fan in Mexico is 32.6 years old, balanced, and lives primarily in Distrito Federal.
The audience is concentrated in Distrito Federal, State of Mexico, Jalisco.
The key figures that characterise the Dance profile in Mexico.
53.5% are female, 46.5% are male, average age 32.6.
| Metric | Value |
|---|---|
| Female | 53.5% |
| Male | 46.5% |
| Average age | 32.6 |
| Estimated audience size | 7,780,592 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 37% | |
| 20-29 | 21% | |
| 30-39 | 17% | |
| 40-49 | 15% | |
| 50+ | 8% |
of the worldwide Dance audience comes from Mexico.
| Country | Share |
|---|---|
| United States | 19.3% |
| India | 6.3% |
| United Kingdom | 4.6% |
Where the Dance audience in Mexico is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tamaulipas | ~400K | 1.52× | |
| 02 | Yucatan | ~200K | 1.26× | |
| 03 | Chiapas | ~300K | 1.23× | |
| 04 | Hidalgo | ~200K | 1.23× | |
| 05 | Puebla | ~500K | 1.21× | |
| 06 | Distrito Federal | ~1M | 1.18× | |
| 07 | Baja California | ~400K | 1.12× | |
| 08 | Veracruz (state) | ~500K | 1.10× | |
| 09 | State of Mexico | ~1M | 1.09× | |
| 10 | Nuevo Leon | ~500K | 1.07× | |
| 11 | Baja California Sur | ~70K | 1.06× | |
| 12 | Jalisco | ~600K | 1.03× | |
| 13 | Campeche | ~60K | 1.02× | |
| 14 | Guerrero | ~200K | 1.01× | |
| 15 | Chihuahua | ~300K | 0.97× | |
| 16 | Coahuila de Zaragoza | ~200K | 0.97× | |
| 17 | Michoacan de Ocampo | ~300K | 0.96× | |
| 18 | Quintana Roo | ~100K | 0.95× | |
| 19 | Nayarit | ~70K | 0.94× | |
| 20 | Morelos | ~100K | 0.93× | |
| 21 | Tlaxcala | ~80K | 0.91× | |
| 22 | Colima | ~40K | 0.86× | |
| 23 | Guanajuato | ~300K | 0.84× | |
| 24 | Zacatecas | ~80K | 0.83× | |
| 25 | Aguascalientes | ~80K | 0.83× | |
| 26 | Oaxaca | ~200K | 0.82× | |
| 27 | Durango | ~80K | 0.77× | |
| 28 | Sinaloa | ~100K | 0.54× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Mexico who actively search for Dance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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