Rascasse Audience Intelligence

Dance Audience in United States

A data profile of the people who buy, follow and care about Dance in United States — modelled from more than twelve digital signal sources. Dance has an estimated audience of 71,214,613 people in United States.

The average Dance fan in United States is 40.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dance profile in United States.

Audience size
71.2M
in United States
Gender
60.4%
39.6% male
Age
40.0
average years
Country rank
#187
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dance fans

60.4% are female, 39.6% are male, average age 40.0.

Fig. 02

Gender split

60.4%
Female
39.6%
Male
Demographic split for Dance audience in United States
MetricValue
Female60.4%
Male39.6%
Average age40.0
Estimated audience size71,214,613
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Dance audience in United States
Age bracketShare%
16-1920%
20-2918%
30-3918%
40-4921%
50+23%
Fig. 04

Worldwide distribution

19.3%

of the worldwide Dance audience comes from United States.

Worldwide audience distribution share by country for Dance
CountryShare
United States19.3%
India6.3%
United Kingdom4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dance audience in United States is strongest.

Fig. 05

Top regions by affinity

Dance fans by region: top regions in United States
#RegionReachAffinity×
01Utah~900K1.39×
02Virginia~2M1.25×
03New Jersey~2M1.19×
04Washington~1.5M1.19×
05New York~4.5M1.17×
06Texas~7M1.16×
07Nebraska~400K1.16×
08Louisiana~1M1.15×
09Indiana~1.5M1.12×
10California~8.5M1.11×
11Illinois~2.5M1.11×
12North Carolina~2.5M1.08×
13Georgia~2.5M1.07×
14South Carolina~1M1.07×
15Pennsylvania~2.5M1.06×
16Arizona~1.5M1.05×
17Massachusetts~1.5M1.05×
18Minnesota~1M1.04×
19North Dakota~200K1.04×
20Maryland~1.5M1.02×
21Florida~5M1.01×
22Michigan~2M1.01×
23Oregon~800K1.01×
24Iowa~600K1.00×
25Wisconsin~1M0.98×
26Connecticut~700K0.98×
27Kansas~500K0.98×
28Idaho~300K0.98×
29Missouri~1M0.97×
30Colorado~1M0.97×
31Hawaii~300K0.97×
32Rhode Island~200K0.95×
33Delaware~200K0.95×
34Alabama~900K0.94×
35Kentucky~800K0.94×
36Oklahoma~700K0.94×
37Mississippi~600K0.94×
38South Dakota~200K0.94×
39Nevada~600K0.93×
40New Mexico~300K0.93×
41Washington, District of Columbia~200K0.93×
42Arkansas~500K0.92×
43New Hampshire~300K0.92×
44Ohio~2M0.91×
45West Virginia~300K0.89×
46Tennessee~1.5M0.88×
47Maine~200K0.83×
48Vermont~100K0.83×
49Montana~200K0.82×
50Alaska~100K0.82×
Fig. 06

Affinity by region

Affinity by region — Dance, United States
0.82×1.00×1.39×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Dance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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