Politics and social issues Audience in Mexico

Politics and social issues logo

Politics and social issues has an estimated audience of 13,247,396 people in Mexico. 50.0% are female, 50.0% are male, average age 34.2.

Demographically, the Politics and social issues audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Spirituality, LGBTQ+ Identity.

Category: Politics & Society · Type: Topic · Subtype: Field of study

Demographics of Politics and social issues fans

Demographic split for Politics and social issues audience in Mexico
MetricValue
Female50.0%
Male50.0%
Average age34.2
Estimated audience size13,247,396

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Politics and social issues audience
TraitClusterScore
SpiritualityBALANCE1.96
LGBTQ+ IdentityOPEN1.6
Price SensitivityPREMIUM1.59
DIY MentalityTHRILL1.57
Urban LifestyleOPEN1.55
PatriotismCONSERVATISM1.49

Worldwide distribution

Worldwide audience distribution share by country for Politics and social issues
CountryShare
United States20.4%
Italy4.8%
Brazil4.7%

See Politics and social issues audiences in other countries

More Field of study audiences in Mexico

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Politics and social issues. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.