Politics and social issues Audience in Brazil

Politics and social issues has an estimated audience of 32,209,976 people in Brazil. 58.6% are female, 41.4% are male, average age 40.1. Top regions: São Paulo, Minas Gerais, Rio de Janeiro.

The average Politics and social issues fan in Brazil is 40.1 years old, more female, and lives primarily in São Paulo. The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.

Category: Politics & Society · Type: Topic · Subtype: Field of study

Demographics of Politics and social issues fans

Demographic split for Politics and social issues audience in Brazil
MetricValue
Female58.6%
Male41.4%
Average age40.1
Estimated audience size32,209,976

Politics and social issues fans by region: top regions in Brazil

Top regions ranked by reach for Politics and social issues in Brazil
RegionReachAffinity
São Paulo~8.5M0.99×
Minas Gerais~3.5M1.03×
Rio de Janeiro~3M
Rio Grande do Sul~2M
Santa Catarina~1.5M1.09×
Pernambuco~1.5M1.01×
Ceará~1.5M1.05×
Pará~1M1.02×
Rio Grande do Norte~600K1.04×
AcreNone×
Mato Grosso do SulNone×
BahiaNone×
PiauíNone×
AlagoasNone×
Espírito SantoNone×
TocantinsNone×
ParanáNone×
ParaíbaNone×
SergipeNone×
Federal DistrictNone×
GoiásNone×
MaranhãoNone×

Worldwide distribution

Worldwide audience distribution share by country for Politics and social issues
CountryShare
United States20.4%
Italy4.8%
Brazil4.7%

See Politics and social issues audiences in other countries

More Field of study audiences in Brazil

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Politics and social issues. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.