A data profile of the people who buy, follow and care about Arsenal in Malaysia — modelled from more than twelve digital signal sources. Arsenal has an estimated audience of 2,548,630 people in Malaysia.
Arsenal has an estimated audience of 2,548,630 people in Malaysia. 16.5% are female, 83.5% are male, average age 30.6.
The key figures that characterise the Arsenal profile in Malaysia.
16.5% are female, 83.5% are male, average age 30.6.
| Metric | Value |
|---|---|
| Female | 16.5% |
| Male | 83.5% |
| Average age | 30.6 |
| Estimated audience size | 2,548,630 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 44% | |
| 20-29 | 22% | |
| 30-39 | 15% | |
| 40-49 | 12% | |
| 50+ | 7% |
of the worldwide Arsenal audience comes from Malaysia.
| Country | Share |
|---|---|
| United Kingdom | 29.9% |
| United States | 17.6% |
| Brazil | 7.3% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Malaysia who actively search for Arsenal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Malaysia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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