Rascasse Audience Intelligence

Calvin Harris Audience in United States

Calvin Harris has an estimated audience of 985K people in United States.

#156among Soccer in United States
#5100among people in United States#2237in Sports

The average Calvin Harris fan in United States is 35.9 years old, more male, and lives primarily in California.

Its fans are 1.6 years older than the group average of 34.3.

Women make up 35.9% of the fan base, 1.3 percentage points more than the group average.

Compared with the other 13539 objects in Soccer, Calvin Harris fans stand out for their interest in Calvin Harris, Example and Cherub.

Most fans live in California, Florida, Texas.

Top affinities include Calvin Harris, Example, Cherub, with strongest over-indexing on Calvin Harris (21.55× the country average).

Demographically, the Calvin Harris audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Career Orientation, Indulgence.

The typical Calvin Harris fan in United States is more male, around 35.9 years old, with strong Career Orientation tendencies and a notable affinity for Calvin Harris.

Category: Sports · Type: Person · Subtype: Soccer

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
985K
in United States
Gender
35.9%♀
64.1% male
Age
35.9
average years
Country rank
#23887
among all objects in United States
Fig. 01

Search interest · 12-month trend

+63%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Calvin Harris fans

35.9% are female, 64.1% are male, average age 35.9.

Fig. 02

Gender split

35.9%
Female
64.1%
Male
Demographic split for Calvin Harris audience in United States
MetricValue
Female35.9%
Male64.1%
Average age35.9
Estimated audience size985K
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Calvin Harris audience in United States
Age bracketShare%
16-2430%
25-3421%
35-4419%
45-5417%
55+13%
Fig. 04

Worldwide distribution

26.1%

of the worldwide Calvin Harris audience comes from United States.

Worldwide audience distribution share by country for Calvin Harris
CountryShare
United States26.1%
United Kingdom16.4%
Brazil13.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Calvin Harris fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~20K2.24×
02California~200K1.97×
03Florida~100K1.88×
04Washington, District of Columbia~3K1.49×
05Colorado~30K1.48×
06New York~80K1.38×
07Texas~90K1.35×
08New Jersey~30K1.28×
09Massachusetts~30K1.28×
10Arizona~30K1.25×
11Connecticut~10K1.22×
12Illinois~50K1.21×
13Pennsylvania~40K1.17×
14Washington~30K1.13×
15Virginia~30K1.06×
16Hawaii~4K1.05×
17Maryland~20K1.04×
18Oregon~10K1.03×
19Rhode Island~3K1.03×
20Georgia~30K1.01×
21Utah~10K1.01×
22Alabama~10K0.98×
23Kansas~8K0.97×
24New Mexico~6K0.97×
25Alaska~2K0.97×
26Minnesota~20K0.96×
27Missouri~20K0.95×
28North Carolina~30K0.94×
29Michigan~30K0.94×
30Louisiana~10K0.93×
31Delaware~3K0.93×
32Vermont~2K0.92×
33Iowa~9K0.91×
34Maine~4K0.91×
35New Hampshire~4K0.91×
36Idaho~5K0.90×
37Nebraska~5K0.89×
38North Dakota~2K0.88×
39Tennessee~20K0.87×
40Indiana~20K0.87×
41Wisconsin~10K0.85×
42Montana~3K0.85×
43Oklahoma~10K0.84×
44Ohio~30K0.83×
45South Carolina~10K0.82×
46South Dakota~2K0.82×
47Arkansas~7K0.81×
48Mississippi~7K0.80×
49Kentucky~10K0.79×
50West Virginia~4K0.79×
Fig. 06

Affinity by region

Affinity by region — Calvin Harris, United States
0.79×1.00×2.24×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Calvin Harris audience vs. the country average
#·InterestCategoryAffinity×
01Calvin HarrisMusic & Radio21.55×
02ExampleMusic & Radio19.66×
03CherubMusic & Radio19.66×
04ParachuteMusic & Radio14.92×
05Plan B (musician)Music & Radio12.16×
06MenardsHome & Garden10.17×
07Music of NigeriaMusic & Radio8.84×
08HGTV Dream HomeMovies & TV7.76×
09FrontlinerMusic & Radio7.38×
10Holiday cottageTravel & Leisure6.34×
11South KoreaTravel & Leisure4.83×
12Dillard'sFashion & Accessoires4.59×
13Hardware storeHome & Garden3.83×
14Popular musicMusic & Radio2.68×
15Contemporary R&BMusic & Radio2.47×
16BeautyBeauty & Wellness1.75×
17BeveragesFood & Beverages1.66×
18FamilyKids & Family1.56×
19FIFA World Cup 2026Sports1.51×
20MoviesMovies & TV1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Calvin Harris audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Calvin Harris audience vs. the country average · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.27×
IndulgenceJOY1.25×
Risk AppetiteTHRILL1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Calvin Harris audience vs. the country average · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.82×
CreativityOPEN0.85×
MindfulnessBALANCE0.91×
0×1.00× baseline2×
Appendix

Explore more audiences

More Soccer audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Calvin Harris over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/calvin-harris-10123795” · Methodology