Balthazar Audience in United States
Balthazar has an estimated audience of 1,674,111 people in United States. 24.3% are female, 75.7% are male, average age 33.3. Top brand affinities: Dog breed, John Frusciante, Igor Stravinsky, The Specials, Cádiz.
Top brand affinities include Dog breed, John Frusciante, Igor Stravinsky, with strongest over-indexing on Dog breed (2.5× the country average). Demographically, the Balthazar audience skews more male with an average age of 33.3, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Balthazar fans
| Metric | Value |
|---|---|
| Female | 24.3% |
| Male | 75.7% |
| Average age | 33.3 |
| Estimated audience size | 1,674,111 |
Audience persona
The typical Balthazar fan in United States is more male, around 33.3 years old, with strong Mindfulness tendencies and a notable affinity for Dog breed.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 2.5× | Pets & Animals |
| John Frusciante | 1.67× | Music & Radio |
| Igor Stravinsky | 2.4× | Music & Radio |
| The Specials | 2.19× | Music & Radio |
| Cádiz | 1.57× | Travel & Leisure |
| 100 metres hurdles | 1.54× | Sports |
| Analog telephone adapter | 1.72× | |
| Wildboyz | 1.85× | Movies & TV |
| Graphology | 1.57× | |
| Assala Nasri | 1.55× | Music & Radio |
| Cazwell | 1.6× | Music & Radio |
| Arto Lindsay | 1.78× | Music & Radio |
| Asobi Seksu | 1.88× | Music & Radio |
| Jõhvi | 2.01× | |
| Bingöl Province | 1.66× | Travel & Leisure |
| BOZIKIS SHOES | 1.58× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.46 |
| LGBTQ+ Identity | OPEN | 1.39 |
| Extroversion | THRILL | 1.23 |
| Sustainability | BALANCE | 1.15 |
| Early Adopter Mentality | POWER | 1.13 |
| Healthy Lifestyle | BALANCE | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.8% |
| France | 12.0% |
| United Kingdom | 8.7% |
See Balthazar audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Balthazar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.